LG Announces Premium 2018 TV Lineup

 

Reinforcing Leadership in Expanding Global OLED TV Market with ThinQ® AI and α (Alpha) 9 Image Processor

 Lahore ―  LG Electronics (LG) unveiled its 2018 TV lineup with an array of new and innovative OLED and SUPER UHD models, demonstrating its commitment to leading the global premium TV market. At a launching event in Seoul, LG introduced new TV products featuring the company’s exclusive ThinQ® artificial intelligence (AI) technology and advanced α (Alpha) processor which will lead the way in solidifying LG’s position in the global market for premium TVs, with the market for OLED TVs forecast to see sales of 2.5 million units this year from 1.6 million in 2017.LG is building upon its legacy as the pioneer of large OLED display technology with the launch of ten new AI-enabled OLED TV models for 2018, including the W8, G8, E8, C8, and B8. Each model boasts a range of design factors from Picture-on-Wall (model 77/65W8), to One Glass Screen (model 65G8), Picture-on-Glass (model 65/55E8) and Cinema Screen design (model 77/65/55C8 and 65/55B8). Screen sizes range from 55 to 77 inches with nine AI-enabled SUPER UHD TVs (model SK95, SK85 and SK80) available in sizes varying from 49 to 75 inches.With LG’s α (Alpha) 9 intelligent processor powering company’s market leading W8, G8, E8 and C8 OLED TV series, viewers will experience enhanced image rendering and more accurate colors from virtually any viewing angle in addition to perfect black levels, the hallmark of LG’s OLED TVs. And with Dolby Atmos sound and optimal picture quality, this year’s TVs from LG will provide consumers with an immersive viewing experience.

LG’s 2018 AI-enabled SUPER UHD lineup is powered by LG’s α (Alpha) 7, the same powerful processor found in the B8 series. In combination with Nano Cell and FALD backlighting, LG AI-enabled SUPER UHD TVs offer the most advanced LCD picture quality ever with deeper blacks, enhanced image rendering, improved shadow details and accurate colors from the widest viewing angles. To complement the upgraded viewing experience, the new SUPER UHD TVs also support Dolby Atmos for an immersive audiovisual experience.With AI functionality embedded in the sets, LG TV viewers can speak directly into the remote control to enjoy the ultra-convenient features of the latest advanced voice assistant technology. This is achieved by employing Natural Language Processing (NLP) to deliver intelligent voice-activated control and connectivity based on LG’s exclusive deep learning platform, Deep ThinQ®. LG’s ThinQ® AI-enabled TVs support services based on the Electronic Program Guide (EPG) to deliver real-time information and locate channels offering the desired content. Viewers can say “search for this movie’s soundtrack” or “turn off the TV when this program is over” without repeating the program’s title or specifying a time.LG’s ThinQ® offers an enhanced interactive experience in the company’s newest smart TV lineup. By functioning as smart home hubs, LG ThinQ® TVs can access other smart home products such as robotic vacuum cleaners, air conditioners/purifiers, smart lights, smart speakers and many other devices that connect to the TV via Wi-Fi or Bluetooth.*And with LG’s top-of-the-line α (Alpha) 9 processor powering the company’s market-leading OLED TVs, viewers will experience additional improvements. SUPER UHD TVs with LG Nano Cell employ Full-Array Local Dimming (FALD) backlighting to provide deeper blacks and enhanced colors, as well as nuanced shadow details for more life-like images.NLP will be available in 14 countries: Australia, Brazil, Canada, France, Germany, Italy, Korea, Mexico, Poland, Russia, Spain, the UK, the US and Turkey. For other territories users will benefit from embedded NLP, by opting for one of the ten main setting languages (English, French, German, Spanish, Italian, Brazilian Portuguese, Polish, Korean, Russian, and Turkish).

Picture Quality That Spells Perfection    LG’s newest α (Alpha) 9 intelligent processor provides true-to-life images with incredibly rich colors, sharpness, and depth for more realism. A core innovation of the processor is the four-step process of noise reduction, twice as many steps as conventional techniques. The algorithm allows for greater control to boost the clarity of images affected by distracting artifacts for more effective rendering of smooth gradations.The processor also improves color performance with advanced mapping capabilities that bring colors far closer to the original content.α (Alpha) 9 is designed to support a high frame rate (HFR) for producing smoother and clearer motion images at 120 frames per second. With such technology, LG’s 2018 OLED TVs can display any content at maximum quality for a truly spectacular viewing experience.

Ultimate Cinema HDR Experience  LG’s 2018 OLED and SUPER UHD TVs feature Cinema HDR, which promises a truly cinematic experience at home with all models adding support for Advanced HDR by Technicolor, building on LG’s legacy of supporting major HDR formats from Dolby Vision to HDR10 and HLG (hybrid log-gamma). HDR images are dynamically processed frame by frame using LG’s proprietary algorithm, Enhanced Dynamic Tone mapping.“Our top-tier OLED and SUPER UHD TV lineup for 2018 demonstrates the highest advancement in TV technology,” said Brian Kwon, president of LG’s Home Entertainment Company. “LG continues to be at the forefront of the global display industry by offering consumers the best possible viewing experience with technologies such as ThinQ® AI and advanced industry-leading processors.”

FM 100 Joins as Radio Partner to Make Social Media Summit 2018 a Big Success!

Lahore – Social Media Summit 2018 is going to be one of a kind, the appreciation it is receiving after its announcement is tremendous, and people are really looking forward to gain from this event. FM 100 has joined the Social Media Summit 2018 as the official radio partner of the upcoming event. FM 100 being the pioneer in Pakistan’s radio transmissions is supporting the event as it is adding to the development in Pakistan and is beneficial for the growing trend of fast growing social media and its positive benefits for us as a nation.

The Social Media Summit is focused on bringing together all the positive media forces to reach masses and guide them towards the positive and fruitful benefits and uses of social media. People have a very vague idea with respect to what uses social media can provide the summit will give a broad idea and clarity.

3-day successful Children’s Literature Festival held in Turbat

Lahore – For the first time a 3-day Children’s Literature Festival – CLF was organised by Idara-e-Taleem-o-Aagahi at the Balochistan Residential College (BRC) Turbat.  The festival was inaugurated by Mrs. Asim Bajwa, wife of Commander Southern Command. A large number of children, from Turbat, Panjgur and remote areas like Pasni participated in the festival. Former Minister Ms. Zubaida Jalal played a vital role in the organisation of the festival while the wife of Director General FC South, and other women also attended the festival.

Founder of Children’s Literature Festival (CLF) and Trustee of Idara-e-Taleem-o-Aagahi, Baela Raza Jamil expressed her happiness and said “It is very encouraging to see that the children of Turbat and other areas are aware and want access to better education facilities. Organizing a successful festival at Turbat is like a dream come true”, she added.

Former Federal Minister Zubaida Jalal said that Balochistan is the centre of traditions. “Meri Qila, Mehar Garh and Nani Mandir have been reflecting our true heritage & customs of Baloch civilizations for thousands of years”. She said that it is necessary to project the historic traditions and create awareness among the children. The last children’s event was held in 2011 and we will work together to have more such ones. She also said that we have to increase the habit of learning and make amendments in our curriculum to promote peace and tolerance.     

At the festival, several awareness sessions were conducted for the children in different halls of BRC. The session halls were given names from local tradition as Meri Qila, Haji Jalal Khan Rind, Mehar Garh, Gul Khan Naseer, Princess of Hope, Atha Shadh, Syed Zahoor Shah Hashmi, Shahi Tump, Mullah Fazul, Mir Chakar Khan and Gidaan.

In the session Today’s Readers, Tomorrow’s Leaders Rumana Hussain, Zubaida Jalal and Raheela Baqai, informed the enthusiastic students about the importance of reading and how it broadens not only ones vision but opens up the heart and mind. With the availability of e-books online, access has become easier. The session was moderated by Khursheed Hyder.

Eminent journalist and author Zubeida Mustafa spoke at the session Sunno, Dekho aur Bolo.  The session was interactive as children asked the author many questions.  Raheela Baqai from OUP informed the keen participants that there is more than just writing and publishing a book. Bookmaking too can be considered an art and she explained the various stages that go into the making of a book. Another star attraction at the festival was Atif Badar who had the children’s attention in an interactive talk the various stages of theatre productions .

A special session regarding formal education in Madrassahs was organised by the Balochistan Rural Support Program hosted. The panelists were Ms. Zubaida Jalal and Nadir Gul Barrech (CEO, BRSP). The session focused on the need of formal education in Madrassahs to help the counter extremism narrative.

One of the attractions at the CLF Turbat was the unique 3D images and sand art, in which the images seem realistic.  Creations by Zubair Mukhtar, Bahar Ali Gauhar and Hussain Zeb the trio from Pasni were on display on the BRC grounds. Excited children were seen at the stalls with the photography exhibition, the making of traditional Baloch music instruments and local embroideries.

The chief guest at the closing ceremony was Begum Qamar Bajwa, wife of Chief of Army Staff. She was welcomed by Ms. Zubaida Jalal and Ms. Baela Raza Jamil. The chief guest stressed on the importance of education and appreciated the organizers for arranging such a wonderful festival for the children of the Makran belt.  She visited the activity stalls and distributed prizes among winning students.

GE’s HA technology expected to deliver up to 3,600 megawatts of electricity

Lahore – Contrary to the recent statements made in the media, GE entered into agreements to provide six high-efficiency 9HA gas turbines, two each to HEI for the Bhikki and Balloki power plants, and to SEPCOIII for the Haveli Bahadur Shah (HBS) power plant. HEI and SEPCOIII are the engineering, procurement and construction (EPC) contractors in charge of the three sites and responsible for installation and commissioning the power plants.

GE’s HA technology is the world’s most efficient gas turbine and has set industry benchmarks in the cost-effective conversion of fuel to electricity. It has undergone full-speed, full-load validation tests at Greenville, USA at extreme conditions well beyond those encountered in service; and much before the Pakistan 9HA projects were awarded. Moreover, the 9HA turbine reached full commercial operations at EDF’s Bouchain Power Plant in France in the summer of 2016, and had helped Bouchain set a world record for net combined cycle efficiency at 62.22%.

Today, GE’s HA technology has completed more than 70,000 operating hours and more than 75 units have been ordered to date by over 25 customers across more than 15 countries, including the US, Brazil, Japan, Bahrain, China and others, in addition to over 130 technology selections by other customers.

The HBS project is expected to be the world’s most efficient combined cycle power plant upon completion, at 62.44% net efficiency; this matters as each 0.1 point of efficiency can represent millions of dollars in reduced fuel costs over the life of a plant. Challenges are common with power plants projects of this size and complexity during the commissioning and early operations phase. The EPCs (HEI & SEPCOIII) have worked towards the speedy commissioning and completion of the combined cycle operations at these three plants including the balance of plant (which is beyond the scope of GE). Vibration and calibration issues are not the only reasons behind why the power plants are not currently operational in combined cycle configuration. Delays occurred because of several other reasons, including the non-availability of fuel, transformer issues, completion of combined cycle testing and associated commissioning and various other commercial reasons not related to the gas turbines.

The Government of Pakistan, Punjab Government, NPPMCL, QAPTL, SEPCOIII, HEI and GE are committed to strengthening the power infrastructure in Pakistan and meeting citizens’ growing needs for affordable, reliable and sustainable energy. Upon completion, the three plants are expected to deliver up to 3,600 megawatts of electricity – the equivalent power needed to supply up to 7.3 million Pakistani homes – over 30+ year life cycle, making a meaningful difference in the everyday lives of the people of Pakistan. With the demand for energy rising rapidly in Pakistan, GE is proud to be part of these landmark projects that will contribute towards the country’s energy security for decades to come.

Coke Studio welcomes Ali Hamza & Zohaib Kazi as new Producers

Lahore – The nation’s most exciting music platform, Coke Studio, is all set to achieve another landmark by launching its 11th Season in July. Coke Studio Pakistan will thus continue to take Pakistanis on its unique musical journey. In the last 10 years Coke Studio Pakistan’s reach has been monumental. The platform has been recognized for its originality and boldness not only in the country but also in over 150 other countries of the world. It  has achieved unprecedented success, with more than one billion total views & plays, and gathering more than 3 million subscribers, making it Pakistan’s largest YouTube success.

Coke Studio Season 11 now welcomes Ali Hamza and Zohaib Kazi as the new show producers. Ali Hamza’s experience in the music industry spans almost 2 decades. He is the founding member of the band Noori. Their debut album created a whirlwind all over the world. A first of its kind, it introduced the genre of pop-rock music to the Pakistani mainstream. In addition the album inspired the youth of Pakistan to take up the responsibility of doing something worthwhile for themselves and others. His most recent achievement, as a maestro of music industry was seen in Coke Studio Season 10, where his original track ‘Tinak Dhin’ received national acclaim and received accolades all across the Pakistani audience.  The other producer of Season 11, Zohaib Kazi has been associated with Coke Studio for over 7 years, and was General Manager & Associate Producer for Season 7 till Season 9. In 2017, Zohaib took a hiatus from Coke Studio  to reconnect and capture Pakistan’s folk essence through a travelogue styled music album. Season 11 is set to bring forth a new season of live performances with a diverse line up of pop, rock, folk and sufi artists from different genres.

Speaking about Coke Studio’s landmark feat, the General Manager of Coca-Cola Pakistan, Rizwan U. Khan stated, “Music from Coke Studio has become intertwined with Pakistan’s identity, and the influence that Coke Studio has had on the masses in Pakistan is really huge.  In the last decade, Coke Studio has committed itself to reintroducing the audience to timeless classics as well as discovering a new generation of musicians. As we welcome the new producers, I want to thank Strings from the bottom of my heart for their passion and commitment towards cementing Coke Studio as a world class asset.”

Strings were able to build strong bridges between the old and the new; and they  enriched the more traditional genres like classical, folk and qawaali. In addition, they  put forward a list of musicians  and helped them to establish themselves as recognized artists. It is also important to highlight that Coke Studio would not have been possible without the unrelenting commitment and hard work of everyone else behind the scenes – the technicians and engineers, the set design and implementation crew, and all the other support staff. Coke Studio’s unparalleled  success is due toexcellent team work; with everyone invovled collaborating and working very closely together to create something that is bigger than than anything seen before in the field of music.

More details on Coke Studio’s artists, songs, collaborations, lyrics and television airing times will be shared in the coming months..

7th PPAF Amtul Raqeeb Awards acknowledges efforts of women change makers at the grassroots

Lahore  –  Pakistan Poverty Alleviation Fund organized “7th PPAF Amtul Raqeeb Awards” to acknowledge the exceptional contribution of women in PPAF-supported community institutions across Pakistan in order to mark International Women’s Day 2018. This year the award highlighted the work of seven women champions including Nazia Bibi (Dera Bugti, Balochistan), Rubeena Bibi (Nowshera, KP), Rabbihat Jameel (Bajuar Agency) Saima Bibi (Thatta, Sindh), Kiran Irshad (Rajanpur, Punjab), Naheed Akhtar (Azad Kashmir) and Naureen Akhtar (D.I. Khan, KP) for making themselves heard and bringing positive transformation not only to their lives but also to the lives of communities they come from. While receiving the awards the awardees shared their stories and appreciated PPAF and its partner organizations for the enormous support in transforming their lives and making them believe in their strengths. 
 
All these women belonging to far flung areas of the country were accredited for their courage in the face of adversity and for becoming role models in their respective communities. The selection criteria for this year’s event brought into focus women belonging to the under-privileged districts of Pakistan where PPAF is supporting projects under the Government of Pakistan’s Prime Minister’s Interest-Free Loan Scheme, Programme for Poverty Reduction funded by the Government of Italy, the Livelihood Support and Promotion of Small Community Infrastructure Programme (LACIP) and Hydropower and Renewable Energy Programme funded by the KfW. 
 
Following its core value of inclusion, this year PPAF presented awards to Maria Qureshi from Sialkot and Afshan Afridi from Peshawar to honor their outstanding contribution to support women with disabilities. Both these women are physically disabled but are facing challenges of life with grit and courage. They are taking initiatives aimed at raising awareness on rights of people  with disabilities so that this mostly ignored cadre of the society feels accepted and can educate themselves, learn skills and build their capacities for a playing a productive role in the society.
 
Ms. Asmara Kiani, member of the National Women Football Team and Head coach for the Total Football Youth Academy was the chief guest at the occasion. Ms. Kiani commented, “Women are truly capable of achieving anything they set their sight on but it is necessary for them to have opportunities. Organizations like PPAF are trying to fill this gap and I applaud their initiative of recognizing and encouraging these fantastic women and I hope to see many more stories of success in the future.”  
 
Ms. Roshan Khursheed Bharucha, Chairperson PPAF, stated, “PPAF is proud to be an enabler for these women. Their passion to make a difference is truly remarkable. It’s amazing to hear stories of women who overcome a host of challenges and manage to not only improve their lives but also bring positive change to the lives of others. These women are the real life heroes of our society and deserve all the recognition they can get.” She also appreciated the exclusive work of PPAF and winning the Global Diversity and Inclusion Award 2018 for  achieving mission through its  innovative approach to empower the marginalized in distant areas of the country.. MS. Simi Kamal, Senior Group Head , Grants Operations PPAF affirmed, “PPAF firmly believes in the power of investing in women. It is indeed an honor to acknowledge the work of these women who will be receiving the Amtul Raqeeb awards today. These powerful women and their stories are truly inspiring for all of us.” 
 
PPAF’s Gender Committee was formed in 2012 under the leadership of Mr. Qazi Azmat Isa, CEO PPAF, to take forward change within the organization and its work.  , “ As he rightly says, “Uplifting women has a ripple effect as an empowered woman will take all her knowledge, resources and freedom and use it to transform lives around her. If girls and women are given equal chances of growth and development as boys and men then that in itself would bring a big change in our communities and in the country.”
 
PPAF organizes “Amtul Raqeeb Awards” on International Women’s Day in the memory of PPAF social mobilizer (Amtul Raqeeb) who was killed by terrorists in 2011 on her way back from healthcare center in Mastung, Balochistan. The award pays tribute to the courageous Amtul Raqeeb and encourages women change makers in rural settings for their sustained efforts toward societal development. Amtul Raqeeb’s immense contribution in capacity building of local traditional birth attendant resulted in a significant reduction of mother child mortality rate in the inaccessible region of Pakistan. 
 
Each year the nominees are selected on the basis of their contributions as women entrepreneurs, social activists and innovative champions for bringing positive change at the household and community level. PPAF held the first Amtul Raqeeb Award ceremony in 2012. So far, 40 women and two men have been conferred with Amtul Raqeeb award during the last six years. 
 
PPAF encouraged its local partner organizations to share moving stories  of women belonging to the most deprived regions of Pakistan who are performing extraordinary feats in areas including primary healthcare, girls’ education, livelihood and entrepreneurship, water, energy, infrastructure, climate change, environment and disaster preparedness.
 
The Pakistan Poverty Alleviation Fund (PPAF) is the lead apex institution for community-driven development in Pakistan. PPAF works as private sector organization in support of public policy by providing an array of financial and non-financial services to the poorest and the most marginalized rural households and communities across Pakistan. PPAF’s investment in developing capacities of its partner organisations and community institutions has resulted in addressing poverty in vulnerable and remote areas and providing opportunities for sustainable livelihoods.
 
PPAF approach is to develop representative, inclusive, transparent and accountable institutions of the poor. The catalytic role of women in programme design, delivery and impact is at the core of all interventions. Access and opportunities for women are enabled through financial assistance in the form of interest-free, loans, and asset transfer & livelihood development.

The Citizens Foundation inaugurates “Art for Education”

LahoreThe Citizens Foundation (TCF) and Italian Friends of the Citizens Foundation (IFTCF) officially inaugurated its fundraising project “Art for Education” in Lahore. The project aims at highlighting through the universal language of art, TCFs focus on quality education for the less privileged and generating funds for its mission of educating underprivileged children in Pakistan.

The exhibition Art for Education: Contemporary Artists from Pakistan, opening in October at the Museo Diocesano of Milan, will encompass  a series of activities and initiatives alongside the show curated by the Pakistani artist, critic and intellectual Salima Hashmi and Rosa Maria Falvo, an Italian-Australian independent writer and curator specializing in Asia-Pacific and Middle Eastern contemporary art.

The Italian Ambassador Stefano Pontecorvo along with his wife Lidia Ravera and commercial attaché Roberto Puddu were the chief guests at the launch event that took place at Rohtas 2 Gallery.  Moreover, experts connected with the project Quddus Mirza and Murtaza Jafri together with the Lahore-based artists who each donated a work for the initiative joined Marina Bastianello, Gretchen Romig Crosti and Laura Notaro from IFTCF and numerous TCF staff and supporters from Lahore and Islamabad.

Hashmi, the chief curator of the project, believes, “The contemporary artist symbolizes a strong hope for the future of Pakistan. Those who gain a foothold into the international art discourse serve as a conduit, inviting an opportunity to engage with those inside – a conversation that may startle, beguile, enlighten, and hopefully enrich.” During the launch event, Hashmi spoke at length about her association with TCF. The artist recounted the days when her vote was sought for the nascent project and went on to appreciate the efforts of the organization in producing positive outcomes in the less privileged communities. She further thanked the many artists for their contribution and support.

Moreover, Pontecorvo shared his experience of visiting TCF School Bhangali Campus earlier that day. Speaking about his visit, the Italian Ambassador said, “I was extremely impressed by the atmosphere at the school; it was very evident that the children are very happy to be in school… they are in a wonderful environment, and they are also studying with a lot of passion.   This speaks volumes about the quality of what TCF is carrying forward in Pakistan.”

Furthermore, Gretchen Romig Crosti, president of IFTCF highlighted how the Milanese public will be enriched by opportunity to experience Pakistan’s rich and lively contemporary art culture first-hand. She said, “An impressive array of emerging artists from Pakistan have generously donated their work to benefit the TCF schools; Art for Education gives us the opportunity to introduce these works to an enthusiastic and curious European public, promoting dialogue and mutual understanding.  It is an honor to be part of a project that is changing so many kids’ lives for the better.”

More than sixty artists from Pakistan have donated their work for the exhibition and auction that will take place in Milan. A globally accessible auction process will allow users to bid for the works online, while a live auction on the evening of the event will be conducted by an international auction house. All proceeds from the sale of all the artworks will be donated to TCF to support the schools of The Citizens Foundation in Pakistan.

“Art for Education” enjoys the patronage of the Embassy of Pakistan in Rome, the Italian Embassy in Islamabad and local authorities in Milan. Project partners include the Fondazione Sant’Ambrogio, Lahore Biennale Foundation (LBF), ArtNOW, Vasl Artists’ Association, with a fine arts catalogue published by Skira editori.

 The Citizens Foundation since 2013. www.italianfriends-tcf.org.

 

OPPO Celebrates Women’s Day with a powerful message ‘Dare to be the Real You’

Lahore – Selfie expert smartphone brand, OPPO has marked international women’s day with a campaign named ‘Dare to be the Real You’ celebrating the success of women in all walks of life. This campaign pays homage to women who play pivotal roles in society and contribute towards progress of communities in a multitude ways. The talented sports analyst and anchor, Zainab Abbas shared a short video clip sharing a powerful message to show redefined perception of women in the male dominated arena of sports journalism.

‘Dare to be Real You’ campaign encourages women to break barriers and overcome hurdles that they face along their way to success.

Mr. George Long, CEO of OPPO Pakistan shared a heartfelt message, “OPPO believes that companies, just like countries cannot be successful if they do not deem men and women to be equal and do not cater to both equally. Uplifting women and ensuring they are given the same opportunities as men is of utmost importance to our company and for that we’ve initiated a campaign ‘Dare to be the Real You’. A woman is a full circle and has the power to create, nurture and transform the society as well as their workplace.

In her video message, Zainab Abbas shares, “I love cricket. There are no two ways about it. Despite how most people choose to be little women who aspire to be a professional in the sports industry, I have been stubborn and often fearless about my passion for cricket. The journey to becoming one of the very few female sports journalists in Pakistan has been the best experience of my life. Never have I let the ‘Log kya kahein gey’ mind-set stop me from achieving that I set my mind on. And do you know the reward for my relentless dedication to my dreams? I love who I am and what I do. So this Women’s Day I just want to send out a heartfelt reminder to all the women to do one thing: Dare to be yourself. Just be you, girls! Because that’s the best, most beautiful version of yourself! I dared to be the real me! Will you?”

OPPO is a strong advocate of gender equality and promotes talent regardless of gender bias. The idea is not to treat women in a special way but to treat them as equals and without any stereotyping. OPPO takes pride in encouraging gender diversity at the workplace and firmly believes that women have the ability to perform with equal skill and success in virtually all spheres of life.

Video link:  https://drive.google.com/open?id=1O-2k7H34whW8HpQkeS4E3HDlZMgP4iII

Zong 4G celebrates International Women’s Day

Lahore –  In order to commemorate the achievements of women who contribute in all aspects of life, Zong 4G celebrated International Women’s Day on 8th March 2018, in all Zong offices. The day started off with opening remarks from Ms. Wang Haibo, Chief Human Resource Officer, followed by a motivational session encouraging the female employees to inspire conversation, to raise their voice for empowerment and reach their full potential in whatever they pursue.

Emphasizing on taking care of your soul, mind and body all female employees were engaged throughout the day into various activities. Embarking on the theme for 2018, Zong 4G’s employees Press for Progress as they continue the spirit of togetherness and perseverance towards achieving parity.

In collaboration with local hospital, Zong 4G’s team shared vouchers with female employees, encouraging them to prioritize health. Moreover, inculcating the importance of health as foremost priority, trainers from various fitness clubs conducted an exclusive session with “Body Sculpt” promoting health and fitness.

Zong 4G, continues to nurture a diverse inclusive environment to celebrate and support the achievements of a gender inclusive workforce for collective advancement. Raising the shout for New Hopes, Zong 4G aimed to create awareness for equal rights and opportunities and to aim for new heights and new dreams.