News Update Times

Best Mid-range device – XIAOMI unveils Redmi Note 11 series

with an AMOLED display for seamless sharing & viewing

Recently Xiaomi launched a brand new device under its flagship Redmi Note series, Redmi Note 11. Both phones bring powerful upgrades to their camera system, charging speed, display—making flagship-level smartphone performance more accessible than before. The AMOLED display ensures seamless sharing and viewing experience.

The new Redmi Note 11 boasts a 90hz refresh rate, which translates to a super enhanced on screen experience. Share and view more with lag-free transitions and overall smoother animations. Its AMOLED display is one thing to talk about, the Note 11 comes packing a 5,000mAH battery which not just charges faster with the 33W fast charger but also lasts longer. Yes! Worry about plugging it to the charger less and capture life around you more.

Celebrating their extraordinary and innovative phone launch, Redmi Note 11 series, by bringing forth Team 11, a group of ever daring, enthusiastic young individuals, who have overcome all battles thrown at them and rose to the challenge, stronger. Team 11 has names such as Ahad Raza Mir, Saheefa Jabbar, Haseeb Mirza, The Broad Boy etc. onboard. This pool of achievers will raise brand awareness and will be a testament to the fact that challenges only make you stronger.

Whatever life throws at you, be it getting that one angular photo or actually going out and conquering mountains, with utmost willpower & Redmi Note 11’s supporting features everything is possible. In the words of the Mi Fan who won the Redmi Note 11, ‘Watching people upload studio grade content always makes me wonder why isn’t my content is never this good. Playing and experimenting with this device has been super fun, I feel inspired to move and experience and narrate my experiences through photos!’. 

He further stressed on the battery life of the new device, which lasted over 20 hours once fully charged, with mobile data on at all times. Head on over to his instagram account to check out his work: https://www.instagram.com/thelillsbills/.

 

 

Lahore (Muhammad Yasir) Ericsson delivered on its sustainability targets and made a series of new commitments in 2021. The company put a particular focus on energy performance and strengthening its ambition to reach Net Zero across its value chain by 2040.

In 2021 Ericsson introduced a new vision to improve lives, redefine business and pioneer a sustainable future. Building on decades as a sustainability pioneer, the company has made a strong commitment to fulfilling this vision through its own efforts and through working across and beyond the ICT ecosystem.

This focus is reflected in Ericsson’s latest Sustainability and Corporate Responsibility Report, which highlights its 2021 performance across the areas of responsible business, environmental sustainability and digital inclusion.

“Our sustainability-driven solutions and partnerships create real impact for our customers and our stakeholders,” says Heather Johnson, Ericsson’s Head of Sustainability and Corporate Responsibility.  “But they also create value for society, whether by enabling the reduction of emissions across industries, creating more energy-efficient networks or helping to bridge the digital divide. We made significant progress towards our sustainability goals in 2021, and we are now setting even more ambitious targets for the future.”

Performance and highlights

Net Zero: In 2021 Ericsson set a long-term ambition to be Net Zero by 2040 across its value chain. To meet this ambition, Ericsson will work towards 1.5°C aligned climate targets set by the Paris Agreement.

The first major milestone is to achieve Net Zero emissions from the company’s own activities by 2030 – as well as reducing emissions by 50 percent in its portfolio and supply chain also by 2030.  

Energy performance:  To meet customer expectations and help the telecom industry reach Net Zero, Ericsson has developed innovative solutions that enable operator networks to use as little energy as possible while managing expected growth in data traffic, meeting the needs of both current and future 5G networks.

In 2021, Ericsson achieved 36% energy savings from delivered Ericsson Radio System radios versus the legacy portfolio, surpassing the company’s approved Science Based Target of 35 percent one year ahead of schedule.

During 2021, Ericsson also launched a series of ultra-light Massive MIMO radios that are 10 percent more energy efficient than the previous generation.      

Digital inclusion: The digital divide continues to be a key challenge to global economic development with roughly 2.9 billion people still offline. With innovative technologies and services, Ericsson and its partners and customers are pioneering new ways to connect societies and improve lives. In 2021 Ericsson continued its partnership with UNICEF in support of the Giga initiative, helping to map schools and assessing their connectivity in 35 countries by the end of 2023.

Ericsson also made a commitment to positively impact one million children and youth by 2025 by providing access to digital learning and skill development programs as part of the World Economic Forum-aligned EDISON Alliance 1 Billion Lives Challenge. 

Corporate responsibility:  Ericsson continued its focus on health, safety and well-being in 2021, including a robust COVID-19 response that included a focus on employee mental health and access to vaccines in places where they were not easily accessible. In 2021 there was an increase in work-related fatalities compared to 2020, in contrast to the decreasing trend of recent years.  The company has declared this unacceptable and is more committed than ever to Target Zero – a goal of zero fatalities and lost workday incidents.

Ericsson launched its revised Code of Business Ethics, which defines both the company’s ethical principles and its expectations of responsibility across the value chain. The company also added integrity as one of its four core values as well as publishing a report on the human rights impact of 5G.

Ericsson’s Sustainability and Corporate Responsibility Report is part of the Company’s Annual Report and externally assured by an independent third party. It is also produced in accordance with GRI Sustainability Reporting Standards and the UN Guiding Principles on Business and Human Rights Reporting Framework.

Get highlights from the 2021 Sustainability and Corporate Responsibility Report here.

Lahore (Muhammad Yasir) Celebrating International Women’s Day, Pakistan’s connectivity and digital services frontrunner, Zong 4G, has reiterated its commitment to women’s empowerment and inclusion in the workplace.

On this occasion, both male and female colleagues at Zong took the opportunity to renew their pledge to supporting women at all levels of the career and strengthen the culture of equal opportunity, trust, and gratitude without bias.

Both the management and the employees of Zong expressed their will to give women every chance possible to prove their mettle and ‘break the bias’, which is also the theme of this International Women’s Day.

The women of Zong found the occasion the perfect one to share their personal working experience with the organization, while the male colleagues showed their commitment to supporting their female co-workers and spoke about the value they bring to the workplace.

“Women are at the core of our working culture as much as they’re to the society,” shared Zong’s official spokesperson. “We take pride in our women and the contributions they continue to make at all fronts and on all levels within the organization.”

“It’s high time we ‘break the bias’ and let women thrive and rise to their full potential. I personally thank all women, at Zong and beyond, for making the organization and the culture worthwhile.”

Besides leading the digital transformation in Pakistan, Zong is also championing women’s inclusion within the organization and beyond.

The company recently signed an agreement with the Pakistan Telecommunications Authority (PTA) to promote gender inclusion in the workplace and society. The company has also been actively involved in spreading the benefits of digitalization to the young women of Pakistan.

• Company estimates that over 50 percent of global GDP will be digitalized in 2022
• Organizations from the Middle East and abroad examine topics including 5G business success, green technology, and connectivity + IT

Lahore (Muhammad Yasir) At the recently concluded Mobile World Congress in Barcelona, Huawei showcased a series of new technologies and solutions from across all of its business units to ensure success through digital transformation. The company came together with industry partners to share knowledge, experiences, and best practices to continuously create value for telecom carriers and to help enterprises accelerate their digital transformation.

During the weeklong event, Huawei met with organizations from the Middle East and abroad to discuss topics including 5G business success, green technology, and connectivity + IT, with a focus on creating business and social value to light up a bright future of the digital economy. Huawei has estimated that over 50 percent of global GDP will be digitalized in 2022 as the global digital economy develops rapidly.

Rotating Chairman Guo Ping committed to continue Huawei’s globalization strategy and increase its investment into foundational technologies to reshape the technological paradigm. Through this investment, Huawei hopes to reshape the fundamental theories, architecture, and software that underpin its industry, increase its mid-to long-term competitiveness, and ensure the longer-term sustainability of the ICT industry.

Under the theme of “Lighting up the Future” at MWC, Huawei featured various scenarios of how carriers should prepare for the gigaverse and how they can embed sustainability in their operations. Ryan Ding, Huawei’s Executive Director and President of the Carrier Business Group, called on operators to join Huawei in its GUIDE business blueprint to create a better digital economy together. Huawei also announced the launch of new intelligent solutions and technologies including 5G Advanced, 6G, IPv6+, and advanced computing technologies. Many of these new digital services were discussed with more than 15 Middle East telecom carriers and industry partners during the company’s Operations Transformation Forum at MWC.

Meanwhile, Huawei placed a particular emphasis on sustainability at MWC, illustrating how a new generation of green ICT solutions and strategies will support its carrier and enterprise customers. The company showcased how it can support carriers to optimize energy by building energy-efficient sites, networks, and operations, helping them to reduce their carbon footprint while lowering energy expenses to meet their cost reduction goals—achieving “More Bits, Less Watts”.

The company also won several awards at MWC. Huawei 5Green Solutions were recognized twice at the MWC22 Barcelona, winning the GTI ‘Innovative Breakthrough in Mobile Technology Award’ and ‘Outstanding Award’, a testament to Huawei’s substantial contributions to technological innovation and sustainable development in its efforts to promote customer benefits. Moreover, world leading operators Telkomsel, TPG, joint with Huawei won the GTI Awards ‘2022 Market Development’ Award for their outstanding contributions to the 2.3 GHz industry. The company was also named a Leader in Gartner Magic Quadrant for primary storage for six consecutive years.

 

Lahore (Muhammad Yasir) Nestlé Pakistan carried out a two-day training on ecotourism and sustainable waste management in Peshawar, under Travel Responsibly for Experiencing Ecotourism in Khyber Pakhtunkhwa (TREK) on the occasion of International Women’s Day.

Under the TREK initiative, over 130 public and private sector participants have been trained in Swat, Galyat and Chitral. The initiative has also engaged the local communities through training and awareness sessions on nutrition and hygiene for school children.

Women from hospitality industry, women’s chamber of commerce, non-profit, academia and other segments of the society actively participated in the training session. The two-day training comprised sessions on categorizing waste, the importance of recycling, learning to conduct waste audits, basic food safety and the importance of WASH compliance among others.

Speaking on the occasion, Tashfeen Haider Additional Secretary Tourism said, “We are glad that women are actively participating in community engagement activities, as training and awareness campaigns for tourists are coming to fruition.” He further said, “Department of Tourism’s collaboration through the TREK with Nestlé Pakistan and other stakeholders will strengthen the efforts to create livelihood opportunities for women and effectively address the issues faced by the tourism sector including waste management.”

Talking about the initiative, Waqar Ahmad, Head of Corporate Affairs and Sustainability, Nestlé in Pakistan and Afghanistan, said, “Our partnership with the government on TREK, will help realize our vision for shaping a waste-free future, by driving new behavior for a cleaner environment.”

“At Nestlé, our vision is that none of our packaging, including plastics, ends up in landfill or rivers. To achieve this, we have set ourselves the commitment of ensuring 100% of our packaging is reusable or recyclable by 2025,” he said, adding that active participation of women has shown wider social empowerment for the communities in the region.

Empowering women is a key part of Nestlé’s approach to enhancing diversity and inclusion. Apart from working to balance the gender makeup of our workforce, Nestlé is also working to change the economic, social and cultural outlook for women outside our operations through a host of different programs that aim to teach skills and improve livelihoods.

Kiran Afzal, Senior Private Sector Specialist, of the World Bank Group shared, “We are hopeful that this partnership will produce results on the ground by encouraging a responsible attitude towards destination management and respect for the ecosystem.”

Nestlé Pakistan’s commitment to TREK includes 2 pillars: A massive awareness campaign focusing on Reduce, Reuse and Recycle and a Community Engagement plan which includes activities that will help in countering the issues of waste, pollution and destruction of wildlife, in line with United Nations Sustainable Development Goals 12, 13, 15 and 17.

The event concluded with prize distribution for participants by Salim Jan, Director Youth Affairs, Babar Khan, CEO PCB KP government and Touseef Khalid Project Director KITE.