Dance your way with the new TECNO #ShowYourSpark beat

Lahore (Muhammad YasirTECNO has officially started its #ShowYourSpark TikTok campaign for the latest Spark 8C. Many prominent TikTokers including Haris Ali and Hira khan were a part of this campaign, with hundreds of others dancing to the catchy beat. TikTok viewers are urged to share their own videos using this beat and get a chance to win a brand new Spark 8C smartphone.

TECNO Spark series has always been famous for its high-tech features on an affordable budget. The new Spark 8C comes with a 13MP Rear AI dual camera, 8MP Front Camera, 6.56” HD+ Dot Notch Display, 90Hz refresh rate, and 5000mAh Battery. Moreover, it is available in two variants 4+128GB (PKR 23,999) and 3+64GB (PKR 19,499).

The main highlight of the phone is its Expandable Memory. With the Memory Fusion Technology, the Spark 8C RAM can be increased by 3GB. Hence, the 4+128GB phone can be expanded to 7+128GB and the 3+64GB variant can be expanded to 6+64GB. Spark 8C comes in four stylish colors – Magnetic Black, Turquoise Cyan, Iris Purple, and Diamond Grey.

This is not all, the new Spark 8C brings its users new innovative features such as Customized Beauty, Rear Camera decoration and Fingerprint sensor design, SOPLAY, other special audio features, and much more. Features like SOPLAY are an amazing addition for youngsters to help them produce their own unique music videos.

Kelvin Zeng, CEO of TECNO Mobile Pakistan, shared his views

“This TikTok campaign is a unique interaction with our fans. We urge all youngsters to participate in this campaign and Show their Spark to the world. Spark 8C has successfully launched and is already being appreciated by the masses. We expect the same zeal for this TikTok activity as well.”

As many famous TikTokers are a part of this campaign, hundreds of more videos are coming from the local audience. The best ones will be shared and will get a chance to Win a new Spark 8C. SO hurry up and upload your own video to this catchy beat right now!

Stakeholders for further promoting TVET practices for youth

Lahore (Muhammad Yasir)  Stakeholders at a skills development forum have stressed the need for further promoting the best technical and vocational education and training (TVET) practices in the country and sensitizing the youth about the significance of TVET in order to meet the needs of international job market.

These views were expressed during the annual meeting of Punjab Skills Advisory Forum (PSAF) organized in collaboration with the donors-funded TVET Sector Support Programme (TVET SSP) here on Tuesday.

The PSAF was constituted in 2017 by the Industries, Commerce, Investment, and Skills Development Department Punjab with the support of the TVET SSP which is funded by the European Union, the German Federal Ministry for Economic Cooperation and Development (BMZ) and Norwegian Embassy. The PSAF was established with the goal of bridging the gap between stakeholders participating in TVET through advocacy and awareness, providing strategic guidance for TVET programme implementation, discussing broad strategic and policy issues, and overseeing the progress of TVET sector reforms in Punjab.

Director General Punjab Skills Development Authority (PSDA) Moazzam Iqbal Sipra was the chief guest of the PSAF meeting while other attendees included Head of TVET SSP Ms. Iris Cordelia Rotzoll, representatives of business and industry associations, leading employers from major economic sectors, allied departments, training providers (TEVTA, PVTC, PSDF, SMEDA, TUSDEC), NAVTTC regional office Punjab, qualifications awarding bodies (PBTE, TTB, PVTC) and international donors/technical agencies working in Punjab (GIZ, JICA etc).

The PSDA Director General said, “We are here to recognize and promote the best TVET practices and create awareness about the significance of TVET to produce a skilled force in the country.”

He further remarked that this forum is the pathway for the Punjab youth to achieve a successful life ahead by gaining the excellent and latest technical and vocational training to compete in the world job market.

“It is the best forum where the policies regarding TVET reforms, green skills, gender mainstreaming, reintegration of returnees, and digitalization are discussed, and strategies are made while having all stakeholders at the same place to achieve the height of the success of these reforms,” the minister maintained.

In her remarks, Iris Cordelia Rotzoll said that she sees great potential in this forum where achievements of TVET sector in Punjab are shared on yearly basis and our people can take the best benefit from the opportunities being discussed in the meeting and implemented in the TVET sector.

She hoped better results of the policies being designed for the implementation of these reforms and building a proper channel for public and private partnership.
The meeting also provided a platform to gather ideas, inputs, and expectations on the key topics in the TVET sector like reintegration of returnees, green and digital skills.

Savyour expands its reach through launch of in-store feature and Google Chrome Extension

Lahore (Muhammad Yasir)  Savyour, Pakistan’s first pay-per-sale affiliate marketing network and rewards platform, has rolled out its in-store feature to broaden its scope from e-commerce to the overall retail sector of the country. Simultaneously, they have also launched a Google Chrome Extension to provide users with further convenience while shopping online.

The newly launched in-store feature allows users to earn additional cash back on top of purchases they make from brick-and-mortar outlets of Savyour’s partner brands. To get cash back, users can simply check-in via the app at a partner brand’s location and upload a scanned copy of their receipt. The cash back earned can be used in any way consumers wish as it is deposited to the in-app wallet and can be redeemed as cash in any bank account or mobile wallet. This feature works on all payment methods and the cash back reward is on top of running promotions and discounts.

https://youtu.be/XnNv6Xk62vY

“The launch of our in-store feature strengthens our commitment towards transforming the way consumers shop in Pakistan. We, at Savyour, want  to improve the shopping experience of our users, and one way of doing this is to reward them  with cash. This incentive builds brand loyalty for businesses of all sizes in a simple but effective manner, increasing their revenue per customer. As we continue to expand our customer base across the country in different categories, our core mission remains to set new standards for user experience in all their transactions.” stated UmairGadit, CEO and Co-founder, Savyour.

The platform has already partnered with over 40 brands across 5 categories for this vertical. As of now, this feature is available in Karachi with plans of expanding to Islamabad and Lahore soon. Through the Google Chrome Extension, Savyour’s users will be able to automatically activate cashback once they log onto a partner brand’s website and place an order.

Founded in August 2020, Savyour established the country’s first and largest rewards platform which is also available to users as a mobile application and website. Till date, the platform has on-boarded over 300 brands and expanded its presence across 58 cities. This year, Savyour’s expansion plans include launching new categories to offer users with more options which would elevate the overall shopping experience in Pakistan and benefit a broader community of consumers.

Three day mega exhibition Solar Pakistan attracted more than 10,000 trade visitors

Lahore (Muhammad Yasir) The three day Solar Pakistan and Electricity Pakistan exhibition, which started on Saturday at Expo Centre Lahore, attracted more than 10,000 trade visitors, representatives of solar companies and professionals from across various industries.

A high level conference also took place at the event which highlighted the importance of renewable energy industry. The conference had the presence of top management of National Electric Power Regulatory Authority (NEPRA), Alternative Energy Development Board (AEDB), Lahore Development Authority (LDA), State Bank of Pakistan (SBP) and Pakistan Solar Association (PSA).

The exhibition highlighted latest innovations in solar and sustainable energy industry by offering a unique platform to forge partnerships between public and private sectors for a wide ranging latest technologies and solutions for the solar energy industry.

The visitors were really enthralled to witness Solar Pakistan and Electricity Pakistan exhibition organized by FAKT Exhibitions (Pvt.) Ltd. which had participation of more than 100 top-notch national and international exhibiting companies under one roof.

The visitors were attracted towards the low-cost power resources on display. Commercial as well as industrial units are opting for solar-based power generation, which is now the cheapest source of energy and the cost of such production unit has gone below the gas-based power plants.

The exhibition attracted key industry leaders, government officials, manufacturers, suppliers, traders, distributors. Exhibiting companies lauded efforts of the organizer FAKT Exhibitions as they were able to meet their targeted trade professionals, close deals and generate excellent business at Solar Pakistan and Electricity Pakistan exhibition.

Pakistan aims at achieving 5-6% of its total on-grid electricity supply from renewables (excluding large hydropower) by 2030. Total installed power capacity stood at 26 GW at year-end 2016, of which 4.2% was renewable energy.

The huge deficiency of electricity due to heavy reliance on imported fuels has become a significant impediment to socio-economic development in Pakistan. This scenario creates an increase in local fuel prices and limits potentials in the establishment of new industrial zones. The current gap between the demand and production of electricity in Pakistan is approximately 5000–8000 MW with a constant increase of 6–8 % per annum.

Hence, more sustainable and renewable energy sources are required to overcome the existing problem. Pakistan is endowed with potential renewable energy resources such as wind, solar, hydro, and biomass. These resources have the capacity to be major contributors to future energy production matrix, climate change reduction efforts, and the sustainable energy

Solar Pakistan exhibition is the only dedicated platform that brings latest solar innovations and showcases the largest solar projects in region providing a unique platform in building partnerships with all government and private sectors in pursuing innovative solutions.

realme 9i’s 50MP AI Triple Camera Levels Up Your Photography

Lahore (Nut Desk)     

The mid-range smartphone provides excellent photography capabilities with a bargain of a price tag

In today’s age of social media, with the rise of platforms such as Instagram, people are gravitating more and more towards images and photography as a form of self-expression. It is said that a picture is worth a thousand words and this very simplicity with which images convey feelings and information is what makes them a popular medium of expression amongst the youth of today. The perfect shot doesn’t come easily to everyone but with the perfect tools in hand one can really level up their photography from basic to sophisticated. With the power-packed realme 9i you get the power of heavy-weight photography wrapped in a light-weight 190g package. Let’s take a look inside the tech democratizer’s latest offering to see what gives it the edge with its photographic capabilities.

The realme 9i comes with an advanced AI Triple Camera setup. The smartphone features three lenses, each with their own unique contributions. The primary lens is the 50MP Ultra HD Main Camera which helps you take stunning, ultra-high pixel pictures with great resolution. The second lens in the rear camera setup is the 2MP Portrait Lens. This lens is used to create the effect seen in the smartphone’s portrait mode which keeps the background of your picture out of focus while putting your subject in sharp focus. This effect makes the subject of the photo stand out more against an obscured background. The last lens featured in the rear camera setup is the 4cm Macro Lens. The Macro Lens is a lens designed for close-up photography. It has the ability to focus at much smaller distances than other lenses thus giving it the ability to take detailed photographs of miniscule subjects. You can also experiment with a range of different photography modes such as panoramic view, night mode, AI beauty, expert mode, time-lapse, HDR, filter, super text, and slow motion.

Of course, when it comes to social media most users are interested in a different kind of photos which are commonly referred to as selfies. The realme 9i features a marvelous 16MP AI Selfie Camera which delivers stunning selfies using a blend of top notch hardware and the power of AI. The AI beauty mode helps your selfies pop more by allowing you to set the level of image beautification. The performance of the AI is boosted by the realme 9i’s Qualcomm Snapdragon 680 processor which brings with it a 10% increase in AI performance and Qualcomm’s third generation AI engine. The AI mainly works its magic in AI beauty mode, night mode, and for photography in motion. What’s more, the realme 9i has got you covered with up to 128GB storage and a massive 5000mAh battery so you can take as many pictures as your heart desires without worrying about running out of battery or space on your smartphone and trusted camera.

The realme 9i brings its users good value for money, packed with exciting features for photography enthusiasts and others alike. Harness real power in your photography with the realme 9i at an economical price. You can get your own realme 9i for the attractive price of just PKR 36,999/- so go get your very own today and spice up your social media feeds.

 

 

ACCA and PITB join hands to increase financial inclusion and grow the entrepreneurial ecosystem

Lahore (Muhammad Yasir) Association of Chartered Certified Accountants (ACCA) Pakistan and Punjab Information Technology Board (PITB) Incubation Wing signed an MoU on Friday 25th March 2022, to explore avenues of collaboration and to work jointly mainly on financial inclusion, financial literacy of PITB incubation wing start-ups and awareness for ACCA stakeholders including members and future members on opportunities in entrepreneurial ecosystem.

The MoU was signed by Assad Hameed Khan Head of ACCA Pakistan and Sajid Latif Director General e-Governance, Punjab Information Technology Board (PITB).

Also present at the ceremony were, Shahid Khan-Head of Business Development, Central, ACCA Pakistan; Aamir Saleem-Business Development Manager, Central, ACCA Pakistan; Muhammad Shahid Khan- Business Development Manager, Central, ACCA Pakistan. Assad Hameed shared his thoughts on the collaboration, saying, “ACCA is looking forward to the collaboration with PITB.

At ACCA, we believe financial inclusivity is vital in our country’s social and economic growth and can bring about radical changes in all sectors.” For more developments on this partnership, stay connected to ACCA’s socials.

Likee and One Two Records Come Together to Promote Songs from Dum Mastam

Lahore (Muhammad Yasir) Likee, one of Pakistan’s leading trendsetters in the social media landscape has partnered with One Two Records one of the largest music labels in Pakistan, in the first cross-promotional collaboration for the country. The two leading brands have come together to promote songs from the upcoming movie ‘Dum Mastam’. The first track being released under the partnership is sung by Bilal Saeed, one of the most renowned names in Pakistan’s music space for his iconic voice of ‘Baari’ fame.

Social media has been revolutionizing various aspects of traditional activities. Marketing and advertising are no exception. Likee, as the official content partner for Dum Mastam movie has initiated one of the biggest collaborations in the Pakistani entertainment sphere. As a platform hosting a vibrant community of creators promoting a diverse array of content, Likee has become the hub for music and talented individuals to showcase their skills in this field. In line with its objectives to resonate better with local audiences, the short video sharing platform has launched the in-apphashtagchallenge#BeqararDiland promoted thesongon its socialmediaaccounts,which gained millions of views among people around the country.

Commenting on the development, Likee Representative, stated; “Pakistan is a land of various unique treasures and music is one of them. As the nation’s leading avenue for expression and entertainment, Likee is always pushing the boundaries to deliver high-quality content for its audiences. We are delighted to announce this partnership with One Two Records for the release of the songs from the movie ‘Dum Mastam’ with the first one being sung by none other than Bilal Saeed himself.”

MurtazaNiaz, General Manager of One Two Records, commented: “We had a good collaborative working relationship with Likee Pakistan. This time releasing film music on Likee will be interesting as we understand the importance of Short Video Platform in the marketing aspect, especially reaching out to the masses.”

Ever since its launch, Likee has grown in popularity across the country through its distinct opportunity creation for creators that would otherwise remain unheard.

 

Zong 4G, Tracking World Partner to Redefine In-Vehicle Infotainment in Pakistan

Lahore (Muhammad Yasir) Pakistan’s leading cellular and digital services company, Zong 4G, has joined hands with Tracking World Pvt Ltd to offer state-of-the-art vehicle infotainment solution for leading vehicle brands in Pakistan. 

Leading the digital innovation in the country, the partnership will bring new innovative solutions that will contribute to the digital transformation of vehicles in the country. The partnership was signed by the management of both companies during the ceremony held in Lahore. 

Through this partnership, the companies will integrate their suite of technologies, primarily by incorporating Tracking World’s vehicle solution as part of Zong 4G’s connectivity and digital solutions.

Moreover, the partnership will facilitate the leading automakers in Pakistan for connected vehicles through in-car operation software systems focusing on 4G-powered cockpits, high-definition mapping and connectivity products. 

Zong is one of the leading operators to provide customized solutions to corporates of all domains and sizes in the industry. The partnership with Tracking World is in line with Zong’s efforts to help businesses digitalize and provide innovative solutions.

Commenting on the partnership, the spokesperson of Zong 4G shared, “As part of our mission to bring innovative digital solutions and follow our slogan of ‘Let’s Get Digital’, we are collaborating with companies such as Tracking World to offer products and services, to offer unmatched user experience. Through our partnership, together we will ensure the digital of the vehicle industry in Pakistan.”

Tracking World Pvt Ltd is one of the most renowned tech companies of Pakistan and is engaged in vehicle management, surveillance, and infotainment for a long time. The company is making the infotainment technology more sophisticated and robust with the goal of bringing a high-quality user connectivity experience. 

“We are excited to partner with Zong 4G, as they will leverage their most-advanced connectivity and solution to bring unparalleled opportunity for transformation across vehicle industry in the country. We aim to make the selection and adoption of infotainment solutions easier, more accessible, and affordable for all vehicles.”

The infotainment solution of Tracking World underpinned by the widest and best-in-class 4G network of the country, Zong 4G, will adhere to provide new technologies that will digitally transform the infotainment solution whilst building customer trust.

 

 

 

“Digitizing Pakistan’s Vitamin A /oil Program to Drive Sustainability”.

Lahore (Nut Desk) Nutrition International in collaboration with Punjab Food Authority and National Fortification Alliance Pakistan organized a one-day training on “Edible Oil Fortification Processes and Quality Assurance and Quality Control (QAQC)” in a local hotel in Lahore on March 28, 2022.

The training was part of Nutrition International’s project on “Digitizing Pakistan’s Vitamin A /oil Program to Drive Sustainability” being implemented across Pakistan. The training session was attended by more than 30 officials from Punjab Food Authority and edible oil mills from Punjab. The training covered topics on importance of edible oil fortification, methods of fortification and best practices for Quality Assurance and Quality Control.

Ms. Saba Adil, Additional Director General – Operations, Punjab Food Authority while talking to the participants said, “food fortification is a simple and cost effective intervention to improve nutrition and wellbeing of our women and adolescent girls.

Good and balanced nutrition is essential for a healthy growth and development of our children as it increases their ability to learn, grow and be an effective contributor to the economy”. She added that provision of quality and nutritious food is a priority for Punjab Food Authority. She also appreciated Nutrition International (NI) for its technical support in implementing edible oil fortification interventions in the province.

Dr Khawaja Masood Ahmed–National Coordinator, National Fortification Alliance (NFA), MoNHSR&C also highlighted the importance of food fortification and shared that fortification standards have been approved by the government and now NFA is working with the provincial governments for necessary regulation to create an enabling environment for food fortification.

Zameer Haider, National Project Manager, Nutrition International said, “Almost half of women and children in Pakistan are micronutrients deficient and 37% households are food insecure, which is an alarming situation and needs to be addressed on an urgent basis. Due to this poor state of malnutrition, Pakistan is losing around 3% of its GDP (which is 7.6 USD) annually.”

Umer Islam Khan, Secretary General, Pakistan Vanaspati Manufacturers’ Association (PVMA) while speaking to the participants shared that cooking oil industries are fully committed to play their role to improve the nutrition of our people and assured their association’s wholehearted support to Nutrition International and the National Fortification Alliance for this noble cause where vitamins A&D can be given to people through adequate fortification of cooking oil.

At the end of the training, certificates were distributed amongst participants.

Huawei Releases 2021 Annual Report: Solid Operations, Investing in the Future

Lahore (Muhammad Yasir) Huawei released its 2021 Annual Report today, revealing that the company had maintained solid operations throughout the past year. As per the report, Huawei achieved USD 99.9 billion in revenue in 2021, and USD 17.8 billion in net profits, an increase of 75.9% year-on-year.
The company’s R&D expenditure reached about USD 22.38 billion in 2021, representing 22.4% of its total revenue, and bringing its total R&D expenditure over the past 10 years to over USD 132.5 billion. Moving forward, the company also plans to continuously increase investment in R&D. Guo Ping, Huawei’s Rotating Chairman, stated at the press conference, “Overall, our performance was in line with forecast. Our carrier business remained stable, our enterprise business experienced steady growth, and our consumer business quickly expanded into new domains.
In addition, we embarked on a fast track of ecosystem development.” Meng Wanzhou, Huawei’s CFO, also spoke at the event, “Despite a revenue decline in 2021, our ability to make a profit and generate cash flows is increasing, and we are more capable of dealing with uncertainty.” Thanks to the enhanced profitability of its major businesses, the company’s cash flow from operating activities dramatically increased in 2021, amounting to USD 9.3 billion.
Its liability ratio also dropped to 57.8%, and its overall financial structure has become more resilient and flexible. In 2021, Huawei’s carrier business generated USD44.1 billion in revenue and helped carriers around the world deploy leading 5G networks. Third-party test results have found that 5G networks built by Huawei for customers in 13 countries, including Switzerland, Germany, Finland, the Netherlands, South Korea, and Saudi Arabia, provide the best user experience.
By working with carriers and partners, Huawei has signed more than 3,000 commercial contracts for industrial 5G applications. These kinds of 5G applications are currently seeing large-scale commercial use in sectors like manufacturing, mines, iron & steel plants, ports, and hospitals. Thanks to continuing digital transformation trends, Huawei’s enterprise business also grew rapidly, generating USD 16.06 billion in revenue during 2021.
In the past year, Huawei launched 11 scenario-based solutions for key sectors such as government, transportation, finance, energy, and manufacturing. The company also established multiple dedicated teams, including a Coal Mine Team, a Smart Road Team, and a Customs & Port Team, to combine resources in a way that more efficiently serves the needs of its customers. Over 700 cities and 267 Fortune Global 500 companies have chosen Huawei as their digital transformation partner and Huawei now works with more than 6,000 service and operation partners around the world.
Huawei’s consumer business zeroed in on consumer wants and needs, further building out the global ecosystem for a smart, all-connected era, as part of the company’s Seamless AI Life strategy for consumers around the world. This business generated USD 38.17 billion in revenue in 2021 and continued to see steady sales growth in smart wearables, smart screens, true wireless stereo (TWS) earbuds, and Huawei Mobile Services (HMS). In particular, the smart wearable and smart screen segments both saw 30%+ year-on-year growth.
In total, HarmonyOS was used in over 220 million Huawei devices as of 2021, becoming the world’s fastest growing mobile device operating system. During the past year, Huawei also focused on building out its openEuler, MindSpore, and HarmonyOS ecosystems based on the principles of open collaboration and shared growth. Over eight million developers are currently using Huawei’s open platforms, open-source software, and development tools to explore new business scenarios and business models.
Guo stressed, “Moving forward, Huawei will advance its journey of digitalization, intelligent transformation, and low carbon. Relying on talent, scientific research, and an innovative spirit, we will continuously increase investment to reshape our paradigms for fundamental theories, architecture, and software, and build our long-term competitiveness.” All financial statements in the 2021 Annual Report were independently audited by KPMG, an international Big Four accounting firm.
To download the 2021 Annual Report,
Note: The 2021 closing exchange rate is USD1.00 = CNY6.3753