Partnership Signed for Mainstreaming Media Entrepreneurship in Digital Storytelling

The Centre for Excellence in Journalism (CEJ) at IBA and RINSTRA sign MoU to build capacity for digital storytelling.  

Karachi (Muhammad Yasir) The Centre for Excellence in Journalism (CEJ) and RINSTRA Technologies Pvt. Ltd. signed a Memorandum of Understanding (MoU) to work together to build students’ digital storytelling skills. This agreement will enable digital skills through interactive workshops, seminars, and courses, with RINSTRA providing its state-of-the-art platform for digital docu-film festivals and theme-based video competitions. 

Speaking on the occasion, Kamal Siddiqi, Director of the Center for Excellence in Journalism at the Institute of Business Administration (CEJ-IBA) said, “this partnership with Rinstra will help our students test their digital storytelling ideas and creative expressions. We are hoping to generate new ideas around social challenges and economic opportunities with Rinstra through content competitions and documentary film festivals. This will be a great opportunity for the creative minds at CEJ and its alumni of more than 2000 professionals associated with us to create a new genre of media-entrepreneurship in the country.”  

Dr. Adil Akhtar, Co-founder and Chairman of RINSTRA in his message said, “through this collaboration, CEJ-IBA and RINSTRA will create short-form storytelling techniques i.e. movies, dramas, music videos, theater, documentaries and videos for RINSTRA and other digital platforms.” He further said, “RINSTRA is the gateway for Pakistani content and talent to the local and international media markets and digital platforms. Rising stars on iRINSTRA are promoted on the main RINSTRA platform that will open-up global opportunities for the creative minds in the country and beyond.” The state-of-the-art RINSTRA platform allows content creators to discover, create, showcase, and monetize their content creation and creative pursuits. 

Amir Jahangir, Chief Executive Officer RINSTRA said, “this partnership is important to enable young storytellers to be equipped with digital skills that can help them sustain their creative pursuits and economic wellbeing. RINSTRA has a vision to create 1,000,000 content creators in the next five years, that can create a new digital creative economy surpassing US$ 150 million in the country.” 

As per the details of the MoU, both organizations will work on improving digital storytelling techniques and creative thinking in students, helping them look at issues and challenges around them from a narrative perspective. The organizations also agreed to create research opportunities in the space of MediaTech. This will enable the students to find new work opportunities in the content industry, including RINSTRA.com as a potential future work partner, encouraging students of CEJ-IBA for global media-entrepreneurship endeavors.  

The Centre for Excellence in Journalism (CEJ) is an initiative for the professional development, training and networking of Pakistani journalists and media professionals. CEJ is a collaboration between the International Center for Journalists (ICFJ), the Institute of Business Administration (IBA), and the Medill School of Journalism at Northwestern University. 

CEJ is based at IBA’s City Campus in Karachi. It offers online and in-person training modules for journalists and media professionals from all parts of Pakistan. Eminent international and local journalists conduct hands-on, skills-based courses geared towards meeting the needs of Pakistani newsrooms. The Centre is closely linked with the Pakistani news media industry and works under an advisory board comprising Pakistan’s most prominent and experienced editors and media professionals. News directors and editors from newsrooms across Pakistan assign staff to each module at CEJ. Independent journalists and media professionals are also invited to participate. The CEJ actively hosts talks and panel discussions that are free and open to the journalism community. The Centre’s permanent location is on the fourth floor in the new Aman Tower at IBA City Campus. In addition to classroom and office spaces, the CEJ area includes a working broadcast studio and state-of-the-art multimedia lab and editing suites for the participants. The lab offers journalists a chance to learn practical skills in a real newsroom environment where they have access to the latest technologies and resources. CEJ is made possible through a grant from the U.S. Department of State.  

RINSTRA is the outcome of the thought leadership of Dice Foundation USA’s Creative Arts and Media Initiative (DICE CAM). It is part of Dice Foundation’s National Innovation Basket (NIB) program, which aims to create media as a corner stones of Pakistan’s growth strategy. RINSTRA is Pakistan’s first short-form digital media platform for on-demand streaming and for creation of user generated original content on iRINSTRA. The organization provides entrepreneurship opportunities to emerging and established content creators and film makers in Pakistan and beyond. RINSTRA gives content creators access to a large Pakistani community around the globe, and ithas been able to create a unique platform that offers dramas and films, while enabling users to generate their own content on the same platform. It also has a feature for Content Competition where, more than 100 academic institutions in Pakistan are competing on various thematic areas. The Fest feature of the application has provided some of the leading Film Festivals to partner with RINSTRA for digital viewing of their films and documentaries. This has created an unprecedented experience for viewers in the country.   

Creative and independent content with premier shows and films can be accessed on RINSTRA by visiting the website http://www.rinstra.com or downloading apps from the Google Play Store and/or Apple App Store 

Zong Receives‘Leader in Digital Innovation’ Award at 4th Consumer IT and Telecom Conference

Karachi (Muhammad Yasir) Zong 4G, Pakistan’s digital services frontrunner, has received the coveted ‘Leader in Digital Innovation’ award at the 4th Consumer IT and Telecom Conference. The annual conference was organized by the Consumer Association of Pakistan, with support from Ministry for Information Technology and Telecommunication and Pakistan Telecommunication Authority. The event was attended by the Honorable Federal Minister of IT Mr. Syed Amin ul Haque, Federal Secretary of IT & Telecom Mr. Shoaib Ahmed Siddiqui, Chairman PTA Maj. General (Retd.) Amir Azeem Bajwa, Mr. Wang Hua CEO & Chairman Zong along with other dignitaries.

Zong 4G was recognized as Pakistan’s No. 1 network for its Digital Innovation in Pakistan. Zong 4G was the first network to launch 4G services in the country in 2013 and was also the first network in South Asia to successfully conduct 5G tests in 2020. With over 14000 4G-enabled sites across the length and breadth of the country, Zong’s 4G network is powered by the most advanced technology engine.  Zong also became the first network to connect the first 5G international call between Islamabad and Beijing in November 2020. Zong 4G stepped forward during the challenging pandemic times and led the industry by providing the best-in-class digitally innovative services to ensure that all businesses continue operating seamlessly. Zong 4G’s efforts for its CSR initiatives in the digital sphere during the pandemic were also recognized by CAP. Earlier, Zong was also recognized as one of the “top ten most supportive companies” by IPSOS during the COVID-19 outbreak.

The Consumer Association of Pakistan also appreciated Zong 4G efforts of playing an integral role in digitalizing Pakistan through its unique and innovative technology solutions for its individual and corporate customers across the country. From network advancement to cutting-edge business solutions, and from customer-centric products and solutions to industry-first digital initiatives, Zong continues to lead the country’s ICT-powered digital transformation.

“We thank the Consumer Association of Pakistan for recognizing Zong’s position as the leader of digital innovation in Pakistan,” said Mr. Wang Hua, CEO Zong while sharing his thoughts on the achievement. “A recognition like this gives us the encouragement to serve Pakistan and its people even better and in more innovative ways. We will continue to explore the path of transformation while making all-out efforts to seize new opportunities, actively meet the challenges, and make digital communications more effective and fruitful for our users.”

Zong 4G also showcased its technological prowess and its diverse business solutions portfolio at the 4th IT & Telecom Conference. Live demos of all innovative products were shown to the attendees, these included Zong 4G’s IOT & M2M solutions: IoT devices, ONENET and Routers. Zong 4G’s enterprise solutions – Push To Talk*, LINKUP, SD-WAN, Zong Track, VPBX and HotLine were also on the display. These digitally innovative enterprise solutions are being used by the top corporate entities of Pakistan.

Zong is the No.1 network of Pakistan and is the No.1 choice of the nation. The ‘Leader in Digital Innovation’ award, presented by Honorable Federal Minister of IT Mr. Syed Amin ul Haque, is an affirmation that ZONG 4G has been at the forefront of providing unrivalled digital solutions, matchless connectivity, and the most advanced customer care. Leveraging on state-of-the-art technology, the company is providing unmatched data connectivity to people and continues to be customers’ foremost preference in Pakistan.

Pakistani startups jointly launch Chikoo platform to boost digital presence of SMEs

Brandverse and eOcean today announced that they have signed a MoU to work together to maximise the commercial and social impact benefits in enabling the digital growth of micro SME business in Pakistan through the accessible delivery of state-of-the-art, e-commerce enablement and communications technology, via the new Chikoo platform – a disruptive new ecommerce tool to enable businesses to start selling online, independently, to help business owners establish and grow their online business profitably.

This partnership will materialize commercial and strategic business synergies between Brandverse and eOcean product offerings and business activities, where they relate to the digitization and growth of mSME business strategies. Through this partnership both companies will work together to co-market and co-sell the Chikoo platform to affiliates of both companies to help them get their store online in under 3 minutes.

Raza Matin, CEO & Co-founder, of Brandverse said on the occasion “our organizations share a common goal of democratizing access to otherwise out of reach technology for small businesses, so that they too can build their digital future. Chikoo is our first step in helping every Pakistani business exercise what we believe is their fundamental right; to sell online. We have seen world over, the power of technology to uplift and are incredibly excited to see what Pakistani entrepreneurs, in all sectors, male and female, achieve when we finally give them the tools to compete on an even footing with everyone else.”

Amir Jafri, CEO of eOcean, added “as of one Pakistan’s largest cloud communication providers, we have had the opportunity to see first-hand, how businesses, medium and large, traditional and disruptive, have all benefited tremendously from the use of our cutting-edge technology platform. The revolutionary Chikoo platform allows us to seamlessly provide these very same technologies, whether it’s user authentication, cloud messaging, marketing automation or our latest offering, WhatsApp Business solutions, to millions of businesses across Pakistan.”

On the future of the partnership, Raza Matin said “there are partnerships that are made on paper, and for the headlines, and then there are partnerships like those that we (Brandverse) have with eOcean. These partnerships happen at the deepest levels, the ones that are both mission driven and personal, and those that tend to put purpose before profit. I am incredibly excited to be able to soon reveal what this unique partnership will deliver, to millions of small and medium Pakistani businesses, in the coming days and months.”

Download the Chikoo App now: https://utm.guru/uc7TE

 

Careem to become a digital Ad platform, offering additional incentives for Captains

Lahore (Muhammad Yasir) Careem, the Super App for the greater Middle East and Pakistan, has announced to become a Digital-Out-of-Home (DOOH) Ad platform by partnering with Lambda Marketing Solutions.  

The partnership will pave a roadmap to offer additional sources for Captains interested in monetizing their vehicle. During the Initial phase, 5000 data-sim enabled tablets will be installed in vehicles which will deliver advertising and other content to customers which will enable brands to measure and monitor their performance in real-time.

In its pilot phase of 30 days around 20 screens were installed which has resulted in 36,000 views in a short span of time. Careem plans to complete the installation of additional 5000 screens within the next phase of 3 months which is expected to result in 3.5 million views, providing Captains and vehicle owners with additional earning opportunities.

Furthermore, the vehicles with screens will incentivise both captains and customers with free WiFi.  The platform would further be utilised to display content benefiting the community at large such as better civic sense, adherence to traffic rules and functional safety features and so on. The ceremony was held at Careem’s office in Lahore, where senior officials from both the companies were present. 

On the occasion, Zeeshan Hasib Baig, CEO & Country General Manager, Careem Pakistan stated: “This partnership aims to leverage high mobility, not only, offering additional incentives to Captains but also to  become a digital Ad platform by working together with brands, offering them real-time measurement and monitoring for their advertising spent.”

Shoaib Sarwar, CEO Lambda Marketing stated: “With this partnership, we are doing something extremely unprecedented, an innovative and additional means of  advertising for brands which offers real-time monitoring. Careem’s 800,000 registered Captains and high mobility impact creates a win-win situation for all stakeholders”.

Careem has more than 800,000 Captains registered on its platform so far and has invested up to 80 million dollars since its inception in Pakistan in 2016. Transforming into a Super App; Careem offers multiple opportunities as it expands its services from mobility of people to adding mobility of things as well as mobility of money including food, daily essential deliveries, peer to peer credit transfer and mobile top-ups. 

Tech Startup VINNCORP SECURES Its First Round Of Funding

Karachi (Muhammad Yasir) VINNCORP, a digital tech startup, has secured its first around of funding from HRSG, a leading people and business solutions firm. The six figure initial investment of US dollars 100000 from HRSG will help enhance VINNCORP’s reach both locally and globally.

Commenting on the occasion, Mr. Khurram Gulistan founder and CEO VINNCORP said “We are confident that this investment will help in refining VINNCORP’s product portfolio further, in addition to expanding our service provision beyond our current capacity.” Joining him the Co-founder and COO VINNCORP Mr. Khurram Kalimi an IBA alumni, added: “This has come at a time when uncertainty is high because of the prevailing pandemic and we are glad that we will also be able to create employment opportunities in the tech industry.”

Pakistan has more than 76 million internet users and more than 37 million active social media accounts offering tremendous opportunities of growth in the digital economy. The growth of VINNCORP will help create new jobs for local professionals and will also contribute positivity to the Pakistani economy.

Mr. Hasan Azhar, Group CEO, HRSG, the venture capitalist, said: “The passion of its founders and their commitment to delivering problem solving innovation is what attracted HRSG to VinnCorp. VinnCorp is a digital transformation startup, focused on unconventional, class leading solutions. Their philosophy of helping clients solve the impossible and their relentless commitment to building a diverse organization with the brightest minds is a recipe for excellence and has positioned VinnCorp for tremendous success in the years ahead. HRSG is proud to be a small part of this journey with VinnCorp, and is very excited about the future.”

VINNCORP, established in November 2017 by two former batch mates of FAST Karachi, with a background experience in leading companies like Microsoft HQ, Salesforce HQ, VMware and Oracle, Their aim is to provide hi tech products and services to clients dealing in B2B and B2C around the globe. Among the notable products is Brand Equity, a machine learning based social listening system which has filled the market gap that existed for such a facility in the industry. VINNCORP’s other products include Prent, a property management solution, SOCOL Chat, a secure group video chat platform, and Socol; which is the awards winning political campaign management platform that has been facilitating politicians in managing their voter relationship.

Daraz and Extreme Commerce join hands to empower local sellers through E-Commerce education

Karachi (Muhammad Yasir) Daraz partners with Extreme Commerce Pakistan’s first EdTech for e-commerce and digital trade. The partnership will help Daraz sellers to expand their enterprise further and improve their online selling skills.

Extreme Commerce’s vision is to make Pakistan a global e-commerce back-office hub which aims at developing a national ecosystem through inspiring and empowering entrepreneurs. Being Pakistan’s largest e-commerce knowledge sharing and capacity building platform, it has a community of around half a million nationwide. Whereas, Daraz believes in enabling locals to do business anywhere in this digital era and has a community of 70,000 sellers nationwide.  

Omair Baksh, Head of Marketing at Daraz said, “Adaptability to e-commerce has increased in the past few months and an increased number of sellers are moving towards online selling to make a stable living for themselves. We take complete responsibility to train the seller community and equip them with the right skills for their business growth. Daraz has always focused on seller education as a core and with this partnership we are taking an additional step to create value for our sellers and buyers along with improving customer experience. 

With this partnership Daraz along with Extreme Commerce will be introducing customised courses designed for Daraz sellers that will focus on specialized training on digital trade, data analysis and other innovative solutions for business growth in ecommerce. One of Daraz’s key initiatives previously has been Daraz University that has educated 100,000+ sellers to improve their performance and manage to grow their online stores on the platform.  Their aim is to introduce a maximum number of localized courses and tutorials based on most relevant seller queries and also provide official certifications to sellers who complete the given courses.

Hameer Ali, GM Business and Operations at Extreme Commerce said, “The time, right now, is crucial for fellow Pakistanis to focus on becoming a part of the growing local and global E-Commerce industry. This venture is focused extensively to harbour a wealth of entrepreneurial opportunities for our youth and simultaneously introduce them to the opportunity of having multiple income streams. We aim at equipping our people with the right knowledge base and skill set required to perform better on Daraz, helping them excel in their careers and entrepreneurial pathways.”

The success of any ecommerce business is highly dependent on customer experience that can be improved by folds through education and awareness amongst the seller base. A key battle for the ecommerce industry in Pakistan has stood to be customer trust which can be improved with ecommerce education, performance-based trainings and knowledge sharing by experienced mentors from both the organizations.

The representatives from Daraz and Extreme Commerce believe in revolutionizing the industry and digitizing the ecosystem through empowering the local seller community through their continuous efforts.

Facebook releases update regarding reaching billions of people with COVID-19 Vaccine information

Facebook has released an official update about the largest worldwide campaign they have been running to promote authoritative information about COVID-19 vaccines. Under this campaign, they are:

  • Helping people find where and when they can get vaccinated.
  • Giving $120 million in ad credits to help health ministries, NGOs and UN agencies reach billions of people around the world with COVID-19 vaccine and preventive health information.
  • Expanding efforts to remove false claims on Facebook and Instagram about COVID-19 and vaccines.
  • Providing data to inform effective vaccine delivery and educational efforts to build trust in COVID-19 vaccines.

Mastercard Launches The MEA REGION’S FIRST NUMBERLESS Card In PAKISTAN WITH SADAPAY

Lahore (Muhammad Yasir) Building on the partnership announced in Pakistan in 2020, SadaPay and Mastercard are issuing the Middle East & Africa (MEA) region’s first numberless and contactless enabled card, allowing users to transact in simpler, faster and more secure way. This announcement further strengthens Mastercard’s commitment to promoting financial inclusion in emerging markets and encouraging the adoption of secure digital payment methods.

As Pakistan’s first numberless card, the new offering has been designed to provide SadaPay users with a safe and simple way to transact both online and offline. The physical version of the card is completely numberless, both front and back, thus providing ultimate protection from the prospect of theft of personal and financial information for additional peace of mind. Despite being a numberless card, cardholders can still use it easily to make e-commerce payments as their card details are safely stored within the SadaPay app. 

The launch of the numberless card is the first implementation of Mastercard’s Digital First program in Pakistan and the wider MEA region. This innovative technology will set the stage for a more advanced digital payment landscape in the country offering cardholders with contactless and safer ways to transact.

“Our focus is to deliver a safe and secure digital experience to all cardholders. Mastercard is a trusted partner that enables issuers and merchants to leverage technologies such as the numberless cards to ensure safety of e-commerce and over-the-counter transactions in order to protect consumers and merchants against fraud. We are truly excited to be launching the first numberless card in Pakistan and the MEA region in partnership with SadaPay. We continue to partner with digital players across the region to launch exciting digital solutions and share innovations to advance financial inclusion, bringing us closer to a world beyond cash,” said Ngozi Megwa, Senior Vice President, Digital Partnerships MEA, Mastercard.

“SadaPay takes the security of its customers very seriously and it is in that spirit that we have brought an innovative regime like numberless cards to Pakistan. Our users will now be able to make online and offline digital payments in the most secure way possible. We are also working to bring even more innovative ideas to the market all in the pursuit of customer delight. This is just the start and we’re glad to be working with Mastercard to really explore the true potential of a financially included Pakistan,” said Brandon Timinsky, Founder and CEO of SadaPay.

Banks and financial services can develop a state-of-the-art, fully digital product through the Mastercard Digital First program. The new offering makes payments and banking instantly available to consumers through the mobile banking app including services such as instant issuing, card controls and access to a wide array of features and benefits with additional bank support delivered via chat. SadaPay will issue virtual cards with every account that is instantly available when customers sign up. The physical teal and peach card is optional, which is free and delivered at no cost to the user.

More than 150,000 people have already signed up for early access and are eagerly waiting for their accounts. Anyone with a valid Pakistani ID card can join the waitlist for the numberless card by signing up via www.sadapay.pk/waitlist

SadaPay is now operational and in its pilot phase under supervision of the regulator. The public rollout will begin once the pilot is completed.

SadaPay Card Features

–           Advanced card controls: Lock your card on the fly or get notified the instant you’re charged. With SadaPay, users can control their transactions on their terms, on their phones.

            –           Save on banking fees: SadaPay card users enjoy 3 free withdrawals at any ATM in the country, free local bank transfers under Rs. 10,000 and no annual charges

            –           Secure by design: SadaPay communications are encrypted on multiple levels, the physical card is numberless and there are advanced anti-fraud protocols in place to keep user accounts safe at all times.

Blumoon Committed to offer Unique Artificial Jewelry at Exceptional Prices

With modern day needs, it does not matter if we are millennials, Gen Y, Gen X or older than that, all of us, no matter what age we are need modern and unique designs for our everyday partywear in jewelry. Whether you want to wear it to office, show off at college / university gala night or want to look unique at a friends’ get together. Blumoon has the most unique and trendy designs of artificial jewelry. When you buy online at other shopping portals, more often than not you will find their designs very common, at times shabby or very expensive in case the designs are good. If all looks well, so many times you will order one thing and get delivered something completely different. Every been through that pain and not sure who to contact? Well, you are in luck, because you do not have to go shop on those online stores anymore. Hop on to Blumoon Jewelry Store and forget what a bad shopping experience is.

We have all thought of wearing Designer clothes or jewelry at some stage or on some event during our life. No denying that, we have all been there. But most of us could not actually do that because designer clothes or jewelry used to be so expensive that a commoner cannot even begin to think about it. The max we could do was go to some of their flagship stores, walk through the display, enjoy / admire the designs, look at the prices in complete aww and walk out while smiling at the guy or the girl on front desk. Well, you do not have to go through that anymore and risk being embarrassed. You could look at things on the online shopping portals. All big designers have their online presence; however, the matter of price still remains unresolved when we go to stores like Tiffany, Harrods, or some local famous designer. Blumoon has some very unique yet very reasonable priced jewelry items listed for you, our customers. You would be surprised how much can you save when you shop your next unique and trendy jewelry item from Blumoon store. The best part is that in each category of jewelry, there are scores of items listed. Products sold the most are also listed and most of those are on very affordable prices.

Blumoon has some nice rings, bangles, earrings, pendants, sets, bracelets, you name it and we would have that jewelry or accessory item for you. With Blumoon online shopping site, you do not have to go anywhere and a large range of products are made available for you in each store category. You just browse through our products while sitting in the comfort of your home and buy artificial jewelry. So, open the Blumoon website and go nuts!

Well, if you are still not convinced, we don’t know what will make up your mind. But whenever you do feel like shopping online artificial jewelry, we suggest that you at least try Blumoon once. If you do not like the item after you have already received it, we have seven days return policy too that you can use to return already delivered items.

 

 

RINSTRA Pakistan’s First Digital Platform Goes Live!

On-demand streaming, user generated original content, nationwide video competitions and international film festivals only on RINSTRA

Lahore (Muhammad Yasir) 212 million people of Pakistan and 6th largest diaspora in the world has now its own digital platform. RINSTRA is Pakistan’s first short-film digital media platform for on-demand streaming and for creation of user generated original content on iRINSTRA. RINSTRA provides entrepreneurship opportunities to emerging and established content creators and film makers in Pakistan and beyond. RINSTRA gives content creators access to a large Pakistani community around the globe.

The state-of-the-art technology platform with content including Romance, Comedy, Thriller, Music, Cooking and Candid Celebrity Talk Shows, written and directed by renowned names of the industry including HaseenaMoin, Mehreen Jabbar,Shah Yasir, Imran Mehboob, ErumBinteShahid, Farheen Chaudhary, SohailJaved, Sadia Jabbar and many more featuring established and the upcoming talent of Pakistan.

Speaking on the occasion of launch, Chairman and Co-founder, Rinstra Technologies Dr. Adil Akhtar said, “This is a milestone for Pakistan, as RINSTRA will enable the true creativity of the people in the emerging technological era. A person with an idea or creative skill can now impact the narratives of the media on his or her own. Artists and creative minds are ambassadors of Pakistan’s cultural diplomacy;our multi-faceted technology platform will provide opportunities to the current and upcoming talent in multifaceted forms. RINSTRA’s featureof on-demand premium content willprovideentrepreneurship opportunities to emerging and established content creators in the country.

Pakistan’s most seasoned and diverse media professional, Amir Jahangir, Chief Executive Officer of RINSTRA Technologies, said that, “RINSTRA will prove to be a milestone for the media industry in Pakistan; he further said, “RINSTRA will be a pivot for the industry, where the content creators will start taking charge of their content by discovering, creating, showcasing, and monetizing.” This will create a new breed of media-preneurs in the country, which can change the narrative and storytelling techniques in the country.     

Expressing her views Chief Creative Officer of RINSTRA, Misbah Ishak Khalid said, “I sincerely believe that creative people in Pakistan are marginalized, due to not being recognized as part of a vibrant industry in the country”, she adds, “RINSTRA will create an ecosystem, where the creative people, especially our youth, will have opportunities to explore new content, new stories and new ideas. RINSTRA is a platform for our young filmmakers and storytellers to tell their own story.

RINSTRA uses multiple technology partners to bring the streaming content to the users, including Google Clouds, Amazon AWS, Microsoft 365, Akamai, and Verizon Media.

Pakistan is host to more than 76.38 million internet users, with an internet penetration of around 35% by January 2020. This includes 37 million social media users, almost 0.24 million new users are added every month in to the system. The social media penetration is at 17% of the population at large. The Pakistan digital industry has a total population of 164.9 million mobile connections. Almost 800,000 new mobile connections are added into the system every month.