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Kinnaird College Qualifies for Final of Inaugural PCB Women University Cricket Tournamen

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Lahore (Qasim Ali)

Kinnaird College has proudly qualified for the final of the first-ever PCB Women University Cricket Tournament. The team secured their spot in the final by achieving decisive victories against GCU Lahore and Lahore College for Women in the initial matches. The much-anticipated final match is scheduled to take place against Punjab University on June 3rd at 3:00 PM at the COMSATS University cricket ground. Dr. Ammara Rubab, Head of Sports at Kinnaird College, expressed her gratitude and appreciation for the Pakistan Cricket Board’s initiative to launch this groundbreaking tournament. She emphasized the significant role this tournament plays in promoting women’s cricket within educational institutions across Pakistan. “We are thrilled to see such a platform being provided for young female cricketers to showcase their talent and passion for the sport,” Dr. Rubab stated. “This initiative by the PCB is a huge step forward in encouraging and developing women’s cricket at the university level.” Dr. Rubab further requested that the PCB consider making this tournament an annual event. “Establishing this as an annual fixture would ensure continuous opportunities for young women to engage in cricket, fostering their growth and contributing to the overall development of the sport in Pakistan.” Kinnaird College is eagerly looking forward to the final match and is committed to bringing home the trophy, continuing their tradition of excellence in sports.

IBA-CEE hosts ‘The Future of Dispute Resolution in Pakistan’

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Pakistan (Muhammad Yasir)

The Institute of Business Administration (IBA), Karachi in collaboration with the Singapore International Mediation Center (SIMC) and the Commercial Law Development Program (CLDP), U.S. Department of Commerce successfully hosted a seminar titled ‘The Future of Dispute Resolution in Pakistan: Embracing the Singapore Convention on Mediation and Green ADR’, at the National Institute of Banking and Finance (NIBAF) in Islamabad. The event brought together distinguished legal experts, climate change advocates, and key stakeholders to discuss the future of dispute resolution in Pakistan with a focus on mediation and sustainable practices.

Kamran Bilgrami, Director IBA-CEE and SIMI Accredited Mediator, delivered the welcome address, setting the stage for an engaging and informative session.

Eric Ives, Attorney Advisor, Commercial Law Development Program (CLDP), U.S. Department of Commerce, shared insights into the U.S. government’s services and assistance to Pakistan’s ADR movement. This was followed by an enlightening explanation of the Singapore Convention on Mediation by Sidharth Jha, Legal Counsel at the SIMC.

Amin Lakhani, Honorary Consulate General to Singapore in Pakistan, provided his perspective on the convention, and Dr. S Akbar Zaidi, Executive Director, IBA Karachi, highlighted the ADR initiative by IBA and expressed his commitment to future of ADR in Pakistan through the IBA ADR International Center (IBA ADRIC).

A significant milestone of the seminar was the signing of Memorandums of Understanding (MOUs) of IBA ADRIC with the Ministry of Law and Justice of Pakistan, the Directorate of Legal Education, Pakistan Bar Council, and the Islamabad Bar Council.

The second part of the seminar focused on ‘Green ADR for Sustainability’. Syed Bulent Sohail, Attorney-Adviser to IBA ADRIC and SIMI Accredited Mediator, introduced the concept of Green ADR, emphasizing its core principles and environmental benefits. This session included an engaging panel discussion on climate change and ADR, featuring prominent experts such as Ali Tauqeer Sheikh, Senior Climate Change Expert, and Dr. Jo DeLaGarza-Chitlik, U.S. Fulbright Specialist and Expert Mediator, among others, including Muzzafar Ahmed Mirza, Head of Legal SECP; Saima Kamilla Khan, Chief Legal Counsel Jazz; Iqra Mussadaq, CLO Special Technology Zones Authority; Dr. Mobeen Shah, CLO Zong; Sibah Farooq Advocate and Barrister Zunaira Fayyaz climate change expert. The panel discussed practical ways to adopt and institutionalize Green ADR in Pakistan so that the law and dispute resolution mechanisms are galvanized to address burgeoning impact of climate change in Pakistan. During the panel discussion, heads of various departments highlighted their contributions to combating climate change. Multiple panels underscored the significance of green technology and AI for effective disaster management. There was a consensus on the necessity to expand existing laws to address contemporary environmental challenges adequately. Furthermore, the discussion emphasized the establishment of specialized tribunals for specific alternative dispute resolution (ADR) methods, recognizing the complexity and specialized nature of environmental disputes.

In his insightful address at the seminar’s conclusion, Justice Jawad Hassan, Lahore High Court, highlighted the pro-mediation stance of the superior judiciary. He underscored the positive advancements in this regard and stressed the urgent need for Pakistan to ratify the Singapore Convention, which already had provisions in implementation. Supporting his argument, he referenced numerous judgments.

Chief Guest, Justice Syed Mansoor Ali Shah, Supreme Court of Pakistan, delivered a keynote address, emphasizing the crucial role of mediation in the justice system. He presented alarming statistics, revealing a staggering 2.4 million pending cases in Pakistan, mainly within the district judiciary, with 68,000 new cases filed monthly at the district level. Advocating for a paradigm shift, he proposed a sequence from negotiation to mediation to arbitration, positioning courts as the final recourse.

The discussion also highlighted the importance of raising awareness and ongoing training initiatives, stressing the transformative potential of embracing alternative dispute resolution methods.

Raza Chinoy, COO, EcoPack Pvt. Ltd. and President of the IBA Alumni Islamabad Chapter, delivered the vote of thanks, expressing gratitude to all participants and organizers. The seminar concluded with a networking tea, providing attendees an opportunity to connect and discuss the evening’s insights.

This seminar marks a significant step forward in promoting mediation and sustainable dispute resolution practices in Pakistan, paving the way for a more efficient and environmentally conscious legal framework.

UBL announces winners of the 11th UBL Literature & Arts Awards

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Pakistan (Muhammad Yasir) 

The 11th UBL Literature and Arts Awards were held in Karachi at a five-star hotel, attended in large numbers by writers, literary and media personalities, socialites, and celebrities. At every event, the celebrated awards recognize and celebrate the best of Pakistani writers and artists, honoring a longstanding commitment to arts and literature.

The various award categories received hundreds of nominations from all over Pakistan. The competition was open to all Pakistani authors who had published their original work in 2021 and 2022. Entries were shortlisted by an esteemed panel of judges. The jury members in the Urdu categories were Dr. Asghar Nadeem Syed, Dr. Arfa Syeda, Dr. Anwaar Ahmed, Ms. Kishwar Naheed and Dr. Nasir Abbas Nayyar, while jury members for the English categories included Dr. Naazir Mahmood, Dr. Aroosa Kanwal and Mr. Harris Khalique.

The winners in each category as declared at the Awards are:

  • Children’s Urdu Literature presented to Ahmed Adnan Tariq for ‘Dastaan-e-Ameer Hamza’
  • Children’s English Literature presented to Marzieh Abbas for ‘Nadia and Nadir Series’
  • Translation into Urdu (joint awards) presented to Inam Nadeem for ‘Aaina Si Zindagi’ and Ms. Yasmeen Hameed for ‘Janubi Asia Ki Muntakhib Nazmein’
  • Urdu Poetry award presented to Mohsin Shakeel for ‘Kuch Ishq Kiya’
  • Pakistani Languages award given to Syed Wiqar Ali Shah for his work ‘Abdul Ghani Khan – Zhwand Au Zamana’ in Pushto language
  • Online Literature award presented to Nayyar Mustafa for his work ‘Rangon Main Sochnay Wali Larki’
  • Song Lyrics Award presented to Sabir Zafar
  • Drama Script presented to Hashim Nadeem for his play ‘Parizaad’
  • Urdu Debut presented to Ahmad Jahangir for ‘Shah Darya’
  • English Fiction presented to Haroon Khalid Akhtar for his work ‘Liar’s Truth’
  • English Non-Fiction award given to Tariq Rehman for ‘Pakistan’s Wars: An Alternative History’
  • Urdu Fiction Award presented to Aurangzeb Khan Niazi for his book ‘Urdu Abad – Maholiyati Tanazur’
  • Urdu Non-Fiction award given to Shaheen Abbas for his work ‘Leema Yakka Ban’

The awards also included a special category to celebrate the wide reaching impact of a celebrated artist who has produced exemplary work across a long distinguished career. The prestigious ‘Lifetime Achievement’ award was awarded to the exemplary Ms. Zaheda Hina.

The awards were interspersed by light entertainment and ended with a lavish dinner for all the participants. It was hosted by well-known celebrities Mr. Sajjad Hasan and Ms. Faiza GIllani.

Mr. Zia Ijaz, Deputy CEO UBL, in his message during the awards, said “As a responsible Corporate Citizen UBL has played its part in the betterment of society through many of its own efforts. The UBL Literature & Arts Awards have been a cornerstone of one of our initiatives of giving back to the society through the recognition of indigenous talent across the country.”

With each iteration of the award, the UBL Literature & Arts Awards support, motivate and celebrate talented Pakistani writers. The Bank recognizes the importance of arts and literature in helping society feel fulfilled, inspired and proud of its roots. It encourages budding Pakistani artists to continue producing their works in a variety of different genres, knowing that there are celebrated local platforms where they can be recognized. It is through such ventures that the literary tradition lives on and benefits the current and future generations.

Malala Yousafzai Announces Scholarship for Palestinian Students

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Malala Yousafzai Announces Scholarship for Palestinian Students at Oxford Pakistan Programme Fundraiser.

Yousafzai emphasized the importance of solidarity with the Palestinian people, reiterating her calls for an immediate ceasefire, humanitarian aid and a just and lasting peace.

Pakistan (Muhammad Yasir)  The youngest Nobel laureate Malala Yousafzai, co-founder of Malala Fund, announced a new scholarship initiative in support of Palestinian students at the University of Oxford during her keynote address at the Oxford Pakistan Programme (OPP) Fundraiser Dinner.

Part of the Refugee Academic Futures Programme at Oxford, Malala Yousafzai highlighted how the Graduate Scholarship for Palestinian Students aims to break down the financial barriers that prevent Palestinian students from accessing Oxford’s esteemed educational opportunities.

In her address, she highlighted the devastating impact of the recent conflict in Gaza on educational opportunities. “More than 80% of Gaza’s schools and all universities have been damaged or destroyed,” she stated.

She emphasized that this scholarship is one of many important signals that we can provide to demonstrate solidarity with Palestinian young people, “It will require a lasting ceasefire, and then years of investment in learning opportunities, to rebuild Gaza’s education system.  But in the interim, we must all do everything we can to lend our support to as many students as possible by sharing their stories, echoing their calls to action and funding them directly.”

“This initiative is about centering and supporting young Palestinians whose voices will continue to resonate across the globe,” Yousafzai emphasized. “Together, we’re not just funding a scholarship; we are sending an important signal of solidarity with the Palestinian people.”

The first recipient of this scholarship will begin their studies at Lady Margaret Hall at the University of Oxford, in October 2024. As part of the vibrant Oxford Pakistan Programme community, this scholar will embody resilience and change, drawing from a network of support and solidarity from their diverse peers, inspiring a brighter future for many more to come. 

In addition to the Malala Fund scholarship, Oxford University will also enhance its support through a dedicated access program. This program will guide Palestinian students through the application process for universities in the UK and the US.

Malala Yousafzai, in her speech, also highlighted Malala Fund’s ongoing commitment to Palestine, building on the more than $300,000 they have already committed, along with additional support for Palestinian Led organisations and humanitarian efforts. Indeed, while the Malala Fund is focused on advocacy for girl’s access and completion of education through activist partners, they also ensure the preservation of resources to fund emergency and relief efforts when the most acute crises disrupt students’ ability to learn.

 “This is such a difficult time…It is heartbreaking and terrifying...When I think about what Palestinians are going through, I cannot even imagine the atrocities and pain…I feel humanizing people is important. Oftentimes when we look at conflicts, wars and oppression, it always begins with dehumanising another group. I want people in Palestine not to be dehumanized.“ Yousafzai said in a recent interview with British Vogue. “They need a ceasefire, they need humanitarian aid, they need peace.”

A distinguished alumna of Lady Margaret Hall, Malala Yousafzai has supported the OPP initiative since its inception in line with her commitment to ensure all girls receive a full, quality education. In her address, she also reflected on her role in establishing two scholarships that assist Pakistani female students in pursuing their academic goals at Oxford University – a step that promotes leadership and academic distinction.

 

TCL Unveils World’s Largest Premium QD-Mini LED TV 115″ X955 Max in Karachi

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Lahore (Muhammad Yasir)

TCL, Pakistan’s No.1 LED TV brand, recently held its highly anticipated launch at District 19, Karachi. This esteemed gathering provided an ideal platform for TCL to unveil its latest range of Mini and QD-Mini LED TVs, including TCL 115” X955 Max, the world’s largest QD-Mini LED TV. This new line of televisions sets a new benchmark in home entertainment with its state-of-the-art technology and superior visual and audio performance.

The event welcomed distinguished guests, including executives, partners, industry insiders, sports personalities, media moguls, and renowned celebrities, for an exclusive preview of groundbreaking technological advancements, featuring immersive demonstrations. Attendees had the opportunity to engage directly with the new lineup of the XL Collection, exploring the latest advancements firsthand and gaining in-depth knowledge from the experts behind the technology.

Experience the future of television as TCL unveils the world’s largest QD-Mini LED TV, the 115” X955 Max!

The launch event debuted the impressive 115” X955 Max QD-Mini LED TV, the first of its kind, marking it as the World’s largest QD-Mini LED TV, providing viewers with a cinematic experience right in their living rooms. With a peak brightness of 5,000 nits (unit of measurement for brightness) and over 20,000+ local dimming zones. This LED TV offers precise lighting and impressive contrast, ensuring crisper and sharper visuals even on such a large scale. Equipped with QLED PRO, a 144 Hz VRR and an ONKYO 6.2.2 Hi-Fi system, the TV delivers exceptional image quality and pulse-pounding audio with an ultra-slim design.

Experience the pinnacle of home entertainment with TCL’s latest range of LED TVs, where cutting-edge technology meets unparalleled visual excellence.

The latest Premium QD Mini LED TV C855, available in 65 and 75 inches, offers dynamic HDR performance up to 3500 nits. With QLED PRO technology and 2160 Local Dimming Zones, it provides vivid contrast and rich colors. The integrated ONKYO Hi-Fi audio system delivers premium home theater sound quality. Enhanced by the AiPQ PRO Processor and a 144Hz refresh rate with VRR, ensure seamless, crisp visuals for both cinematic experiences and gaming.

The TCL C755 Mini LED TV Google TV, available in 55, 65, and 75 inches, features a QLED 4K wide color gamut and Dolby Vision IQ for precise brightness and color control. Its 144Hz refresh rate and MEMC technology offer ultra-smooth picture quality, eliminating tearing and blurring in games.

The C655 QLED TV, available in sizes from 43 to 98 inches, boasts a 4K UHD display with Dolby Vision and HDR10+ for exceptional clarity and visuals. It also features DTS Virtual-X and Dolby Atmos technology, providing immersive, unparalleled audio quality.

“We are thrilled to introduce the TCL X955 Premium QD-Mini LED 4K TV ,the world’s largest QD Mini LED TV that combines cutting-edge display technology with user-friendly features,” said Majid Khan Niazi, Director of Marketing, TCL Middle East and Africa. “The X955 Max and our entire new range exemplify our commitment to enhancing home entertainment with high-quality, innovative products.”

The latest range of LED TVs is available to order to order on TCL Pakistan official website: tclpakistan.com

Meezan Bank and Legends Arena Join Hands to Promote Health and Fitness

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Karachi (Muhammad Yasir)

Meezan Bank, Pakistan’s Premier Islamic bank, has recently announced a strategic partnership with Legends Arena, a state-of-the-art sports facility in Karachi. The signing ceremony recently held at Legends Arena marks the beginning of a collaboration aimed at promoting sports, health & fitness, and community engagement.

Under this partnership, Meezan Bank cardholders will enjoy discounted access to various premium facilities at Legends Arena including cricket pitches, futsal fields, padel courts, tennis courts, badminton courts, and more This initiative highlights the Bank’s dedication to supporting the sports and physical activity sector, ensuring it remains vibrant and accessible. It will further enable the Bank to deliver opportunities for its customer base to get active.

Syed Iftikhar Ul Haq – Group Head Consumer Finance at Meezan Bank, expressed his enthusiasm about the partnership and said: “We are committed to delivering exceptional value to our customers and encouraging them to lead a healthy and active lifestyle. This partnership with Legends Arena aligns with our goal of offering unparalleled benefits to our valued cardholders and promoting a healthy lifestyle through sports and recreational activities.”

Saud Ahmed, Director at Legends Arena, also shared his thoughts: “We are excited to partner with Meezan Bank and offer their cardholders access to our premium sports facilities at exclusive rates. Together, we are committed to fostering a community that values health, wellness, and active living.”

The signing ceremony concluded with a tour of Legends Arena, showcasing its extensive range of facilities and services. Both Meezan Bank and Legends Arena are confident that this partnership will bring significant benefits to their customers and the wider community.

FCEPL Leadership Visits Raast School for Educational and Nutritional Outreach

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Karachi (Muhammad Yasir)

Managing Director FrieslandCampina Engro Pakistan (FCEPL), Kashan Hasan, along with senior leadership of the company, spent the day with the students of RAAST Welfare School in Qayyumabad, Karachi, as part of their ongoing collaboration to provide milk, quality education, and vocational training to underprivileged communities in Pakistan, and to mark the start of the company’s World Milk Day celebrations.

While addressing the event, Kashan Hasan emphasized how such partnerships are imperative for developing a safe and secure environment for children. He stated: “Our partnership with Raast School underscores our commitment towards fostering healthy habits and educating the upcoming generation on the benefits of dairy. As a nation fighting a difficult battle against malnutrition and stunted growth, I am proud to represent a company that is committed towards making nutrition accessible to the bright minds who will eventually shape the future of Pakistan”.

During the event, FrieslandCampina Engro Pakistan’s team held an educative session with the students on the importance of dairy products in their diet plans and spoke about the crucial role milk plays in every child’s growth and education.

Speaking about the collaboration, Sadia Agha, General Secretary of RAAST Welfare Society stated: ‘‘In a country where 40% of children under the age of five are stunted due to lack of consistent and proper diet, we are thrilled to be collaborating with FCEPL to ensure our students have continuous access to high nutrition dairy products which will particularly help them in their early age development and growth”.

In its mission to nourish Pakistan, the company has been providing milk to over 300 students enrolled at the RAAST school and is currently engaged in similar strategic partnerships with multiple schools across Pakistan.

Microsoft and HEC collaborated to Bridge Academia-Industry

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Microsoft and HEC collaborated to Bridge Academia-Industry Gap by Empowering Future Tech Leaders.

Pakistan (Muhammad Yasir)  Microsoft Pakistan brought together leading figures from academia and industry for a dynamic event “Bridging the Academia-Industry Gap” on Thursday, May 30th, 2024. Held at the Auditorium, HEC Headquarters – Islamabad, the event focused on fostering collaboration and equipping graduates with the skills needed to thrive in the modern workplace.

The event commenced with a welcome address by Dr. Zia Ul-Qayyum, Executive Director of the Higher Education Commission followed by a Keynote by Microsoft’s Director Education Industry, Central Europe Middle East & Africa Jaye Richards Hill. Highlighting the importance of this collaboration, Jaye Richards Hill stated, “At Microsoft, we believe that technology can be a powerful bridge between academia and industry. By equipping students with the latest tools and technologies, and fostering collaboration with industry leaders, we can prepare them for the jobs of tomorrow.”

Mr. Jibran Jamshad addressed the audience on latest AI offerings by Microsoft. Mr. Jibran Jamshad highlighted a recent survey from the World Talent Initiative, which paints a picture of a rapidly changing workplace driven by Artificial Intelligence (AI). The survey revealed a significant increase in AI adoption, with a staggering 75% of knowledge workers now using AI tools in their daily tasks. Interestingly, nearly half (46%) reported adopting these tools within the last six months, highlighting a rapid acceleration in AI integration. Despite initial fears of job losses due to AI, the survey also identified a talent shortage in cybersecurity, engineering, and design. Companies are now prioritizing AI skills when hiring, and employees are actively upskilling themselves through platforms like LinkedIn Learning to stay competitive. LinkedIn has introduced a new AI skilling framework for organizations, offering over 50 free learning courses to help professionals at all levels enhance their AI expertise. This suggests that AI is creating new opportunities for those who are willing to adapt.

Imagination and innovation took center stage with a showcase by Team Sign Saathi, a group of GIKI students whose project reached the Imagine Cup global semi finals. Top Imagine Cup projects were showcased to dignitaries.

The event also featured remarks by Dr. Mukhtar Ahmed, Chairman of the Higher Education Commission, and the Honorable Chief Guest, Mr. Rana Mashhood Ahmad Khan, Chairman Prime Minister youth programme. Mr. Rana Mashhood emphasized the crucial role of technology in empowering Pakistan’s youth, stating, “Equipping our graduates with the latest technological skills is paramount to ensuring their success in the competitive global landscape. Events like this pave the way for a more collaborative and future-proof education system. A big kudos to Microsoft for organizing these events”.

Marking a significant milestone, the event witnessed the launch of Microsoft Copilot, Microsoft Learn for Educators & Microsoft for Startups – Founders Hub in the presence of respected Vice Chancellors of Higher Education Institutions (HEIs). This initiative signifies Microsoft’s commitment to supporting academic institutions in Pakistan and empowering the next generation of tech leaders.

The event concluded with a networking session, solidifying the connections between academia and industry leaders.

TikTok hosts Creator Focus Group

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TikTok hosts Creator Focus Group to evaluate & strengthen user safety on platform

Pakistan (Muhammad Yasir)  TikTok held a Creator Focus Group in Lahore today to evaluate and bolster trust and safety on the platform. This initiative underscores TikTok’s commitment to creating a secure and supportive environment for its diverse community of creators.

Over the past year, TikTok has seen significant improvements in safety metrics across various regions, particularly in Pakistan. This focus group was convened to evaluate whether these advancements translate into a better user experience and to gather valuable insights to further enhance the platform’s trust and safety measures.

TikTok’s Community Partner, Digital Rights Foundation, collaborated to deliver a training session aimed at empowering creators with the knowledge, safety tools and helplines available in Pakistan to safeguard themselves against issues like cyberbullying. Creators were also provided with valuable insights and practical advice on how to overcome such challenges.

Additionally, an overview of TikTok’s Trust & Safety features, including its approach to user safety, Community Guidelines as well as safety resources on the platform, was presented to ensure creators are fully informed about the measures in place to protect them and their audiences.

TikTok sought direct feedback from creators to affirm the effectiveness of its approach to user safety and the tools and features available on the platform. This external validation is crucial in shaping the platform’s trust and safety strategies in the future.

In a structured brainstorming session moderated by Trust & Safety experts, TikTok explored creators’ interest in receiving personalized safety support. The focus group identified specific resources creators currently utilize and benchmarked against offerings from other platforms to enhance TikTok’s support services.

Hamza Zohaib, a popular creator who participated in the focus group shared, “Being part of this initiative is incredibly important. It shows that TikTok is serious about addressing our concerns and improving the platform for everyone. I’m looking forward to seeing how our feedback will shape the future of TikTok’s safety measures.”

This Creator Focus Group brought together diverse creators, including lifestyle influencers, artists, foodies, comedians, educators, activists and storytellers, to share their experiences and insights. This collaborative effort highlights TikTok’s dedication to fostering a safe, inclusive, and vibrant community.

Dawlance inaugurates First Women Led Authorized Workshop

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Multan (Nut Desk)  The leading Home-Appliances manufacturers of Pakistan – Dawlance with its initiative of empowering women, has inaugurated the first Women Led Authorized Workshop. Women who are leading the workshop have been a part of Dawlance’s special female internship program.

As a wholly owned subsidiary of Arcelik, Dawlance aligns with Arcelik’s Diversity, Inclusion, and Equity policies to drive impactful initiatives. The “Grit-to-Great” program empowers over 100 women annually through comprehensive development workshops, mentorship, and skill-building.

Keeping up with its legacy of strengthening different segments of the society, Dawlance undertook its ‘Dawlance Customer Care’ initiative three years ago. The program aims at encouraging women participation in technical fields. It has inducted female technical interns all over Pakistan, hoping to transform them into successful entrepreneurs and this workshop is the resultant of such efforts.

At the inauguration, the Chief Executive Officer, Mr. Umar Ahsan Khan spoke at length about the first female led Authorized Workshop which is an industry first, and Dawlance’s plans for more such workshops in the future, he stated: “We are thrilled to be inaugurating the first women led Authorized Workshop in Multan. This is an effort on the part of Dawlance to help women play an integral role in the economic prosperity of the country. Because, at Dawlance, we believe that women are as competitive as their male counterparts in technical fields,”.

He also took the opportunity to announce that Dawlance will be opening five more such workshops in the country this year.

At a time when the female labor participation rate stands at a meager 23.8 percent in Pakistan, the opening of an all-female Authorized Workshop is a welcome step. Dawlance, under the wings of Arcelik, has once again taken the lead among its peers by ensuring that the stereotyping of women’s profession is done away with, and more and more women are afforded the space in technical fields.