News Update Times

Karachi (Muhammad Yasir) Careem, the Super App for the greater Middle East and Pakistan, has further expanded its corporate portfolio ‘Careem for Business’ (C4B) by joining hands with Engro Corporation, a premier conglomerate in Pakistan, to provide safe and hassle-free mobility solutions for women at Engro.

This collaboration is aimed at easing the commute to and from work for women at Engro as part of the Company’s diversity, equity and inclusion initiatives. Under the partnership, women at Engro, who are not entitled to a car benefit, will be allocated a monthly spend allowance of Rs 15,000 on the Careem account interface. This travel policy complements other policies and procedures introduced by Engro to create a gender diverse and inclusive leadership pipeline, workforce, and culture. Some of these initiatives include maternity and paternity leaves, and daycare solutions.

With the goal of providing safe, comfortable and affordable rides to individuals, Careem is strengthening its efforts of cutting down commuting hassles for corporate employees across the country. 

Expressing his views at the signing ceremony, Rizwan Masood Raja, Chief People Officer of Engro Corporation, said that “the provision of safe, convenient and affordable transport facility remains one of the most common barriers to integration of women at the workplace. Our partnership with Careem is aimed at solving this problem and perfectly aligns with Engro’s initiatives to promote digitization and foster diversity and inclusion.”

Commenting on the development, Feroz Jaleel, Country Head, Careem Pakistan, stated: “As part of our diligent efforts to transform the conventional mobility ecosystem and simplify the lives of people, especially for women and other critical segments of society, we are delighted to bring Engro Corporation on board with this partnership. We are constantly expanding our portfolio to offer the highest quality of service as well as safe, secure and hassle-free commuting opportunities to our Customers, both corporate and individual.”

Careem For Business (C4B) is a corporate division of Careem that offers a variety of different features in its customized mobility solutions including spend control by setting limits for departments, user management options to add/remove users, postpaid credit facility, intercity/full-day travel, and different billing options including MIS reports, monthly billing etc. Similarly, corporate clients are entitled to benefits like dedicated account managers, highest ranking Captains (Gold, VIP and Careem tiers), priority & backup fleet, pooling model, scheduled pick-ups/drop-offs, 24/7 corporate care, a diverse range of car types and a host of safety features such as live ride-tracking, in-ride insurance, and so on.

Careem’s C4B portfolio has more than 4,500 companies and caters to more than 11 million corporate trips annually. A few of the companies include Deloitte, JS Bank, Nestlé, Mckinsey, Bain, Boston Consulting Group, Jazz Pakistan, Vodafone Egypt, Etisalat Group, Huawei KSA, Afiniti, Gerry’s, Sapphire, Aramco, Daraz, ICI Pakistan, K-Electric among others.

Careem has over 9m Customers, 0.8 m Captains, and 3,000 merchants registered on its platform. It has invested up to $100 million since its inception in Pakistan in 2016. Transforming into a Super App, Careem is a multi-service platform offering ride-hailing, food, delivery and payments.

 

Karachi (Muhammad Yasir) Supernet Limited has raised PKR 475 million through book-building at GEM Board of PSX. The process has concluded with an oversubscription of 1.4 times, the Company said on Wednesday. The total bids received are worth PKR 659 million while the strike price clocked in at Rs 22.50.

The first ever GEM Board listing of an IT company received an overwhelming response from institutional investors and, Roshan Digital Accounts holders and high-net worth individuals as the

Supernet has raised Rs 475 million in total, making it the largest IT listing at GEM Board of PSX.

Apart from local investors, foreign financial institutions also took keen interest in the initial offering of first IT company on GEM Board of PSX.

The issue consists of 21,111,121 Ordinary Shares, representing 18.81 per cent of the total post-offering paid up capital of Supernet of face value of Rs10 each.

The entire issue was offered through Book Building on April 12-13 at a Floor Price of Rs22.50 per share, including premium of Rs12.50 per share.

Super Net has been offered at FY22 PE of 6.7 vs Avg. IT sector PE of 22X, offering significant value to the investors.

This offering will help revive new listings at PSX once again. There is lot of demand for tech related stocks and that is why we saw higher than anticipated bids in the book building of SuperNet says Mohammed Sohail CEO of Topline Securities who acted as Advisor and Book Runner to the issue. 

Jamal Nasir, CEO Supernet Limited, in his statement thanked the institutions and individual investors for showing interest and trust in Supernet and hopes that their investment in the company would yield great returns. We have offered great value to our investors and their trust and investment would grow with Supernet.

Recently, Supernet Group is aggressively expanding into Cyber Security, Power Solution and IT & Infrastructure Solutions business. The proceeds from listing will be utilized to finance the expansion plan.

For expansion into new business segments, SNL has set up two new subsidiaries: Supernet Secure Solutions Private Limited and Supernet Infrastructure Solutions Private Limited . Another subsidiary, Phoenix Global (Supernet Global Solutions), is a UAE based company that offers a wide range of IT & Communication solutions to its international clients. Supernet’s clientele include major banks, mobile operators, leading MNCs, government and defence institutions, etc.

Founded in 1995, it is one of the country’s leading telecommunications service provider and systems integrator. The company offers a full portfolio of local-to-global integrated communications infrastructure solutions to telecoms, defense, private firms and government sectors/customers and has a pool of highly trained and experienced human resource in wide range of communication and IT technologies spread across Pakistan in more than 200 cities and towns.

OPPO unleashes its futuristic OPPO F21 Pro with first ever Sony IMX709 ultra-sensing selfie sensor in Pakistan

OPPO, the leading global smart device brand has launched its highly anticipated smartphone under the highly adored ‘F’ series, the OPPO F21 Pro. The Fantastic OPPO F21 Pro offers a spectacular design and flagship level camera system coupled with the country’s first ever Sony IMX709 ultra-sensing selfie sensor, as well as the first and only Microlens feature for immersive photography experience. The phone is equipped with the durable fiber-glass leather back in an eye captivating Sunset Orange color. Its exceptional flat-edged design thoughtfully crafted to transport the device to a wonderful realm. The OPPO F21 Pro will go on sale from Saturday April 16^th, 2022 at PKR 52,999.

The Selfie expert and leader, OPPO launched its hero smartphone, the OPPO F21 Pro in Lahore on Monday night. The event was hosted by celebrity host Ayesha Omar.

The event was a glitzy affair attended by media fraternity including socialites, celebrities and bloggers. Mahira Khan and Fawad Khan who were appointed as the brand ambassadors of OPPO, unveiled the phone as the early experiencers of OPPO F21 Pro, and they shared how the phone conforms to their personality and lifestyle and how the youth can experience the joyous journey with this phone. 

Speaking on the occasion, CEO of OPPO Pakistan Authorized Exclusive Distributor, Mr. George Long, commented, “OPPO, the Selfie expert and leader, has been constantly making waves in the smartphone industry with the latest technology, product features and appealing campaigns. The new OPPO F21 Pro is a star in the smartphone world which caters to a diverse customer base. This is a great phone for selfie enthusiasts and photography aficionados – but that’s not all. The phone is equipped with many other features that makes it powerful, encased in a sleek, retro sunset fiber-glass leatherette design. This year we partnered with the country’s most loved duo ‘Mahira Khan’ and ‘Fawad Khan’ as the ideal fit for a product that matches their personality like no other.”

The OPPO F21 Pro promises to see the unseen, thanks to the first and only Microlens, which magnifies subjects by 15 and 30 times. The end product transcends macro photography and delves into the microscopic realm. Fabrics, skin, hair, plants, and the tiniest insects all take on a new, vast form using Microlens, allowing the OPPO F21 Pro to explore a new, microscopic universe via photo or even video. In addition, the Orbit Light that surrounds the Microlens camera as a fill light, resulting in images that are uniformly lighted and engaging.

OPPO has a penchant for introducing smartphones with sophisticated camera technology, successfully raising the bar when it comes to selfie improvement. The IMX709 sensor, co-developed by OPPO and Sony, delivers to the front camera for the first time both greatly improved and entirely new features. The Sony IMX709 selfie sensor has been installed in the F21 Pro. When compared to typical RGB sensors, the IMX709 is a tailored RGBW (red, blue, green, white) front image sensor that can record clearer and more evenly-exposed images and videos. It is 60% more sensitive to light and reduces noise by 35% comparing to previous RGGB sensor. With the F21 Pro’s Selfie HDR feature and the IMX709 sensor, you can take sharper, brighter, and more natural selfies in any light or dark condition. Selfie HDR uses AI to detect levels of light and applies image enhancement techniques automatically based on the type of conditions identified.

To experience revolutionized photography experience the OPPO F21 Pro is equipped with a triple rear camera arrangement for photos and videos. It has a primary lens with a resolution of 64MP, a 2MP micro sensor, and a 2MP depth camera. The device will sport a 32-megapixel camera for selfies and video calls. The F21 Pro’s 64MP rear camera and super-resolution algorithm can capture up to 108MP images, allowing you to capture even more of life’s details in photos. OPPO’s AI algorithms are used in Bokeh Flare Portrait to identify light sources in the backdrop and create bokeh light spots based on their distance and other characteristics. Bokeh Flare Portrait gives photos with high colour saturation a more textured bokeh effect and improved skin tones.

It has a 4500mAh battery that enables SUPERVOOC flash charging at 33W. WiFi 5, USB Type-C connector, 3.5mm headphone jack, Bluetooth v5.1, and other connectivity options are included in the gadget. The F21 Pro has a unique storage combination with 8GB of RAM and 128GB of ROM, as well as OPPO’s RAM Expansion technology with up to 5GB RAM Expansion.

First time on OPPO F Series, OPPO F21 Pro is carrying the ColorOS 12 which emphasizes diversity with an all-new structure based on an internationalized approach. ColorOS 12’s page layouts and interactions have been redesigned to make more space. As a result, the user interface is simple and uncluttered, allowing you to concentrate on what matters most.

OPPO has also looked into and changed how text should be displayed in this new layout, adapting ColorOS 12 for 67 languages spoken in over 140 countries and regions around the world. ColorOS 12 now includes new 3D Icons. The 3D Icons are more lifelike, with a frosted glass texture and intuitive interaction with simulated light, adding a feeling of space to the UI while keeping the buttons simple.

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You can choose from two beautiful colours for the all-new F21 Pro: Sunset Orange, which includes the industry’s first application of Fiberglass Leather Design, and Cosmic Black, which features the trademark OPPO Glow technique.

The lychee grain leather material is both waterproof and scratch proof. The final processed Fiberglass-Leather is thinner and more durable than other imitation leather finishes, and the lychee grain texture is smooth to the touch. This Fantastic device is up for pre-orders from Monday 11^th April to Friday 15^th April, 2022, and will arrive in OPPO offline retail stores on Saturday 16^th April, 2022, the First Sale Day.

 

Philip Morris (Pakistan) Limited’s open innovation program with local startups concludes with an exhilarating grand finale

Karachi (Muhammad Yasir) Philip Morris Pakistan Limited (PMPKL’s) Innovation Lab Program (“Program”) came to an exciting conclusion – 9 teams made up of startups with the support of PMPKL employees participated in the grand finale pitches that took place on the 1st of April at the Movenpick hotel.

Having gone through rigorous Design Thinking and Prototyping sprints, followed by a semi-final pitch and lastly the final pitch, 3 teams stood out from the crowd. The first prize, PKR 800,000 and a trip to London Tech Week, went to team Yadgaar, the second prize, PKR 500,000 went to team Red Retail and the third prize, PKR 250,000 went to team Nucleus. The collaboration with the startup finalists and PMPKL will not end here – as the leadership will now be focusing on creating impact by deploying a chosen few of the proposed solutions with the startups.

Roman Yazbeck, Managing Director at Philip Morris (Pakistan) Limited, expressing his excitement during the opening segment of the finale, said, “This is a big and bold step for Philip Morris (Pakistan) Limited to be venturing into the future by partnering with startups. We hope that these great ideas being pitched before us have the potential to create an impact for the organization’s goal of becoming more forward looking & consumer centric.”

The Program focused on empowering start-up founders & entrepreneurs to collaborate with PMPKL to build tech-based solutions for PMPKL’s challenges. The challenges posed to the startups fell under three categories: consumer centricity, harm reduction and customer care.

The final pitch required the teams to build a prototype of their proposed solution and prove its viability and feasibility to a panel of judges. The panel of judges consisted of members of the leadership from PMPKL and startup ecosystem veterans.

PMPKL is committed to continue its journey of success through shared value creation.

Lahore (Muhammad Yasir) Shell Pakistan announced the two grand winners of SUVs under its recent promotion for Shell Helix customers.  The winners, Qurban Ali and Shafi ullah Sheikh were presented SUVs at a ceremony held at Shell House.

Customers who treat their cars with 3 and 4 liter packs of Shell Helix HX-6, HX-7 and Helix ‘Ultra’ variants, at high street and selected retail stations, were offered an opportunity to win 2 SUVs and multiple fabulous prizes such as Bluetooth speaker, alloy rims and others through the promotion.  Shell Lubricants brings world-class technological insights to its products, offering you the best formulations for your vehicle.  Shell Helix Fully Synthetic Motor Oils are made from natural gas and designed for ultimate engine performance.

Qurban Ali from Peshawar expressed his delight at winning his aspired automobile saying: “At the moment, I am in disbelief and surprise at my big win.  Shell Helix has always kept my car running like a new machine.  I am extremely grateful to Shell for this overwhelming gesture.”

The overjoyed winner Shafi ullah Sheikh from Karachi expressed, “Shell Pakistan has made my dream come true.  My family cannot wait to have my SUV home.  I have been a regular customer of Shell Helix which has always added tremendous value and quality to my drive. I would recommend others to give it a try, after which I assure you there will be no switching back.”

Zubair Shaikh, General Manager Lubricants at Shell Pakistan stated, ”At Shell, our customers are our priority.  We are happy to go the extra mile to reward our customers and have been designing promotions so that they win big.  It is overwhelming to see their excitement.  My heartiest congratulations to <Name1> and <Name 2> on their brand-new SUVs.”

Lahore (Muhammad Yasir) Nestlé Pakistan recently published its Creating Shared Value (CSV) Report for 2021, highlighting its sustainability agenda and commitments on climate action, sustainable packaging and water regeneration, in line with the United Nations Sustainable Development Goals (UN SDGs).

 Sharing Nestlé’s Creating Shared Value philosophy, Samer Chedid, CEO, Nestlé Pakistan, said, “CSV remains the fundamental guiding principle for how we do business. We are able to deliver value for our shareholders and the communities in which we operate through our focus areas – individuals and families, our communities and the planet.”

 “We believe that we will be successful in the long term by creating value for society, which is why our purpose, to unlock the power of food to enhance quality of life for everyone, today and for generations to come, doesn’t just inspire our product offerings but also serves as the guiding star for our vision of sustainability,” Chedid added.

Nestlé’s 2025 Sustainability Roadmap focuses on four pillars, Climate Change; Sustainable Packaging; Water Regeneration and Responsible Sourcing.

“We are working hard to achieve a waste-free future by ensuring that 100% of our packaging is recyclable or reusable by 2025 and remain committed to tackling climate change by reducing carbon emissions by 20% by 2025 and bringing them to net zero by 2050,” said Waqar Ahmad, Head of Corporate Affairs & Sustainability, Nestlé Pakistan.

Nestlé Pakistan also introduced paper straws across its entire ready-to-drink product range. The initiative has eliminated over 400 million plastic straws in 2021 alone, marking a breakthrough in its sustainable packaging transformation journey.

Nestlé Pakistan continued with the Clean Gilgit and Hunza Project in partnership with Gilgit-Baltistan Waste Management Company and Karakoram Area Development Organization facilitating collection and recycling of more than 200 tons of plastic. The project focuses on waste segregation and recycling system to achieve a waste-free future and promote sustainable tourism in the region.

Nestlé is also proud to have continued to drive engagement to eliminate packaging waste with relevant stakeholders from the platform of CoRe (Collect & Recycle) – an alliance of like-minded organizations that will help move towards a circular economy.

 Preserving water resources is part of Nestlé’s legacy, while building on this heritage, Nestlé launched its new commitment called the Water Pledge in 2021 which builds on existing water stewardship efforts under the umbrella of Caring for Water-Pakistan (C4W-Pakistan) initiative launched in 2017. Under C4W, drip irrigation on 198 and installation of smart soil sensors on 455 acres has collectively helped an estimated water saving of 380,000 m3 of water, in line with UN SDG 6 and 17.

 In line with our bold commitment to reduce greenhouse gas emissions, Nestlé Pakistan helped farmers import high yield cows, which will improve farm efficiency by giving more milk per animal, thus reducing carbon emissions. Nestlé also planted 60,000 moringa trees, that have great carbon sequestration ability, in its daily value chain. Nestlé Pakistan also contributed to the installation of solar energy systems at dairy farms to encourage farmers to switch to renewable energy and helped with the installation of biogas digesters, which will reduce emissions resulting from cow dung.

Karachi (Muhammad Yasir) Bank Alfalah, one of Pakistan’s leading financial institutions has joined hands with Jubilee general insurance, the country’s premier insurance solution provider to form a strategic alliance that will enable a digitized pathway for customers to avail insurance through AlfaMall. With customers rapidly moving towards digital platforms, this partnership will facilitate users and their ability to avail insurance solutions in a simple manner.

Pakistan is amongst the 50 largest markets for E-commerce with industry revenues growing by 90% during the year 2021. AlfaMall is banking industry’s first initiative to create a trusted E-commerce pre-payment marketplace in Pakistan. It provides Bank Alfalah’s customers the opportunity to use their Accounts, Alfa Wallets, Credit Cards, and Orbit Points or opt for combination payment to securely pay for their online shopping without any hassle, either all in one or on Buy Now Pay Later(BNPL). Through this partnership with Jubilee Life Insurance, the platform will now offer convenient insurance solution for valid purchases of services on AlfaMall. Adding security and simplicity to the mix will create a unique e-commerce experience for AlfaMall users across the country.

Commenting on the development, Group Head Digital Banking Group, Yahya Khan stated; “As a revolutionary platform, AlfaMall has been leading transformation of the conventional E-commerce industry since its inception. Our goal is to provide general insurance solutions for high-ticket size products purchased from AlfaMall. This partnership with Jubilee General Insurance is another step towards our ultimate goal of building a comprehensive platform for customers to shop with convenience.”

For customers, AlfaMall offers thousands of genuine products at the best prices and on BNPL. Jubilee Life Insurance customers who are interested in buying products online on instalments, or by paying upfront, can use the AlfaMall platform to make online purchases.

Azfar Arshad, Chief Operating Officer – Jubilee General Insurance, also commented on the occasion, stating, “Innovations like this are destined to be the backbone of successful nationwide digitalization that leaves no one behind. Partnerships that add value to existing services and bring more convenience to customers are the way forward, and with Jubilee Insurance on board, the only way for business to go is upwards.”

 

realme Leaps Ahead with the First-in-Segment Sony IMX766 OIS Sensor on realme 9 Pro+

realme is ready to shake up the mid-range smartphone segment yet again with its premium level camera specs and features

Back with another exciting entry into the number series of smartphones, realme continues to thrive in its mission to make high-end technology more accessible to the masses. The realme 9 Pro+ is primed to hit the market very soon with an unbelievable myriad of avant-garde features and an astonishing photochromic Light Shift Design which ties into the smartphone’s overarching design philosophy of Capturing the Light. It’s an exciting time for tech enthusiasts and realme fans alike as a smartphone’s camera capabilities are of paramount importance when it comes to picking the right phone for you and the realme 9 Pro+ brings you top level camera performance within its price segment. The smartphone’s camera setup features an incredible 50MP primary lens with a revolutionary Sony IMX766 OIS Sensor. Additionally, the rear camera setup features an 8MP super wide lens and a 2MP macro lens and the selfie camera in front features a stunning 16MP lens. The hardware is not the only trailblazing aspect of the realme 9 Pro+’s photography setup. realme’s intelligent software also works intently towards providing you with the highest quality of pictures. Let’s take a closer look behind the screen of the realme 9 Pro+ to figure out what gives the upcoming handset an edge in photography.

The Sony IMX766 OIS Sensor featured in the realme 9 Pro+ is the first of its kind in the price segment. The Sony series of smartphone camera sensors fall near the top of the list when it comes to overall performance. When compared to previous generations of Sony sensors, the Sony IMX766 is able to capture 63.8% more light. With a pixel size of 1 μm and a matrix size of 8.19 mm x 6.14 mm with a 45.51-inch diagonal, the Sony IMX766 sensor allows the realme 9 Pro+ to have vastly improved nighttime and low-light performance. The large 50MP sensor is able to record more data about the scene you are trying to capture hence picking up on the finer details in the final image without having a drastic impact on the file size. The Sony IMX766 sensor doesn’t work alone to brighten up your pictures. The realme 9 Pro+’s Prolight Imaging Technology works synchronously with the sensor to increase the intake of light leading to more dynamic images. Street Photography mode has also received an upgrade with the realme 9 Pro+ to become Street Photography 2.0 featuring an array of cool and trendy filters and effects in its library so you can get creative with the shots you take.

Motion blur is a common issue that can ruin what would otherwise be an amazing picture. Anyone can fall victim to shaky hands rendering their photos unworkable. The solution to this lies in the realme 9 Pro+’s Optical Image Stabilization (OIS) system. OIS is a mechanical system which works by physically adjusting the image sensor or lens module in the opposite direction of your movement in order to counteract it. This is useful in negating the effects of slight movement on your otherwise perfect shot by removing the possibility for motion blur. OIS is generally useful in all situations but it’s particularly useful in low-light situations. The realme 9 Pro+’s gyroscope accumulates data on the phone’s position and orientation which is fed to the microcontrollers and used to determine the direction and scale that the lens or sensor should be shifted in order to negate the movement of the camera. The AI Noise Reduction Engine 3.0 also helps clean up the final product of the realme 9 Pro+’s camera. It utilizes cutting edge software technology such as smart image averaging and shape adaptive de-noising to smartly reduce digital noise by 30%. This leads to a final product that has less grain and enhanced details so that you get a beautiful, more natural image.

With all this to be excited about with the realme 9 Pro+, it goes without question that fans are impatiently awaiting its release. Luckily, the wait won’t go on much longer as the realme 9 Pro+ is launching in Pakistan on Monday, April 18, 2022 at 07:00 PM PST with a stellar launch event and live stream. You can catch the launch streaming live on the realme Pakistan’s Facebook page and YouTube channel. Make sure you catch the stream in order to get a chance to win amazing gifts and giveaways. You can expect to hear further details about the upcoming realme 9 Pro+ in the days to come so keep on the lookout for further information.

Karachi (Muhammad Yasir) Meezan Bank, Pakistan’s leading Islamic bank and Burj Solar Energy Private Limited (BSEPL) are  pleased to announce the financial close of PKR 1 billion syndicated Islamic finance facility for BSEPL’s portfolio of renewable distributed power generation in Pakistan. The first tranche of PKR 580 million will be used to finance the construction of 7 MW solar power plant for Power Cement Limited on Karachi Hyderabad Motorway.

Meezan Bank led the transaction as the Mandated Lead Arranger and Pakistan Kuwait Investment Company (Private) Limited participated as the Co-Arranger. The transaction structure is based on State Bank of Pakistan’s Islamic Financing Facility for Renewable Energy (IFRE) and a commercial facility.

The solar power plant will be rented to Power Cement Limited under a twenty-year equipment rental agreement and the solar energy generated will be used by the company’s cement plant in Nooriabad. It will generate 220 GWh solar units for twenty years and in addition to reducing cost of electricity, will offset 112,000 tons of CO2 GHG emissions. The project is expected to start generation in July, 2022.

Legal counsel for the financiers were Mohsin Tayebaly & Co. while Kabraji & Talibuddin Advocates and Legal Counsels acted as BSEPL’s legal counsel. Orient Energy Systems (Private) Limited is the turnkey EPC contractor for the project.

Mr. Ariful Islam, Deputy CEO, Meezan Bank, while commenting on the occasion said,‘Meezan Bank is comitted to actively support and pursue green energy intiatives. Meezan has played a key role the financing of several renewable energy projects aggregating to 380 MW, as Lead or Co-lead manager and also participated in the debt syndications of two large hydro-electric projects being set-up by the Government of Pakistan – Neelum Jhelum and Dasu. Burj Energy is an excellent initiativet that will facilitate distributed affordable solar initiatives corporates, small and medium enterprises as well as the individual consumers.’ He said the Meezan has also implemented a number of green initiatives by installing solar at 59 branches branches and 140Kw solar at its Head Office. Its new regional office building in Islamabad is also being designed to be Platinum Lead certified.

Mr. Saad Zaman, Chairman of BSEPL and Burj Energy International Management Limited UAE, said, ‘I am very pleased that we have successfully reached the financial close of the 7 MW solar farm for Power Cement Limited. This is one more success for our company and a significant moment for development of hybrid renewable energy projects in Pakistan. This successful financial close reflects the ongoing interest and trust of leading financial institutions in the Pakistani renewables’ market and Burj Group.’

Mr. Kashif Habib Chief Executive Officer Power Cement Limited, said: ‘Our future is dependent on green, sustainable and renewable source of energy. By installing this 7 MW solar farm, we are taking the first step towards our hybrid solar & wind energy project. We shall keep playing our part in making our production process more environment-friendly and positively impactful for the eco-system we live in. It is high time that we look towards other viable energy options that are clean and green.