Category: Sports

Karachi (Muhammad Yasir) The seventh edition of the Arena Premier Cricket League (APL) will be launched from February 18, 2020 at the UBL Sports Complex, Karachi. The event, organized by Arena Multimedia Pakistan, aims to promote healthy activities and opportunities for students to participate and enjoy the sport.

The cricket tournament, scheduled to begin February 18 at the UBL Sports Complex, will feature teams from 14 Arena Multimedia Centers on the basis of a single league. The tournament’s final will be played on February 19 among the league’s top two teams, with prominent players from the city including former players expected to attend the tournament’s closing ceremony.

The APL is an initiative of Arena Multimedia Pakistan, making it the only multimedia institute in the country which has been organizing the Arena Premier Cricket League for the last several years.

Lahore (Muhammad Yasir) Pakistan’s No. 1 smartphone brand has a lot of exhilarating offers for its customers with this collaboration which will be announced once the tournament officially kickstarts.

The camera expert and leader in mobile technology, OPPO is thrilled to be the official smartphone partner of Pakistan Super League 2020. PSL is a perfect example of Pakistanis love for cricket and OPPO has played a prominent role in the promotion and development of sports across the country. This partnership is another testament of the brand’s vision and belief in the capability of Pakistan’s youth where it connects the two with its smartphone during the religiously followed tournament. Pakistan’s No. 1 smartphone brand has a lot of exhilarating offers for its customers with this collaboration which will be announced once the tournament officially kickstarts.

OPPO has always been tapped on touchpoints that resonates with the ever-evolving audiences in Pakistan and globally with entertainment and sports globally. The company was a global partner of the ICC cricket world cup 2019 and has now set a benchmark again in the field of cricket with this partnership with PSL 2020.

Reiterating the significance of cricket in Pakistan, CEO OPPO Pakistan George Long said, “We are proud to partner with PSL 2020. As a brand, we support the youth and it is our mission to develop and promote everything that the youth is involved and interested in. We continuously aim to associate ourselves with platforms that enable us to connect and engage with customers and PSL is a perfect example of such a platform as we as a nation are very passionate about this sport”.

This PSL season will be jam-packed with a lot of fun and exciting activities for all the smartphone users as OPPO is all set to take cricket and digitization to a whole new level.

Pakistan Super League will officially begin on 20th February and the matches will take place in various cities of the country with the finale on 22nd March 2020 in Gaddafi Stadium Lahore.

Lahore (Muhammad Yasir)  As a part of their drive to instil tolerance and acceptance of differently abled people within society, English Biscuit Manufacturers (EBM) Pakistan’s leading biscuit brand, became the official sponsors for Special Olympics Pakistan’s Unified Marathon. The goal of this partnership was to promote inclusion and acceptance of people with intellectual and physical disabilities.

Known as one of Karachi’s biggest initiatives for greater inclusion and empowerment, the marathon is held every year to help spread awareness and encourage understanding of people with such disabilities. The event, which took place on 5th February 2020 at Moin Khan Academy, DHA Sports Complex, Karachi, entailed a 21K Half Marathon, a 10KM|5KM as well as a 1KM Unified Walk.

“The Special Olympics Marathon embraces diversity and inclusion which are values that EBM wholeheartedly shares. It is, thus, an honor to participate in this cause as it heralds the beginning of a new era of creating a place of understanding and support for everyone. This is something we have and continue to strive for as a company” said Shahzain Munir, the Director of EBM.

Ever since its inception, EBM has been extremely outspoken about its passion of helping the community as well as spreading the message of inclusion that is unencumbered by gender, age, or ability. It has always endeavoured to promote causes that are in line with the company’s vision and mission which is why EBM employees were also seen attending the marathon in great numbers as volunteers.

Lahore (Muhammad Yasir) TECNO Cricket Superstar Challenge arrived in NED University Karachi on 7^th February that was led by Former Cricketer Younis Khan. The real-time challenge overtook the University grounds and students were all boosted up by the presence of Younis Khan. Challenge hype was so high which was attended by Media personnel.

The activity gave a chance to students to experience a momentous relief out of their hectic routine. Upon conducting a successful event TECNO’s General Manager, Creek Ma, said that “Bringing electrifying campaigns is the brand’s signature style. TECNO with its recently launched real time cricket challenge is once again looking forward to ample maximum participation and promised to bring quality services and campaigns for our valuable consumers.

Pakistan team’s former Captain and Sitara-e-Imtiaz recipient Younis Khan was the Captain of all three formats of cricket and is coaching Pakistani team at present. He is widely regarded as one of the greatest batsman in test cricket and holds the record for the most centuries scored by a Pakistani in Test cricket history.

The cricket ambience was highly appreciated by University students and they actively participated in all the challenges such as ‘Hit Your Aim’, ‘60 sec challenge’, ‘Spin & Win’. Winners got exciting gift hampers and the grand Prize was Camon 12 Air.

Younis Khan was quite happy by maximum participation of university students and enjoyed playing cricket oriented games for hours. He was overwhelmed by activity response and appreciated that TECNO is the only brand to promote cricket game to masses.

TECNO has proved its legacy of promoting Pakistan’s favorite sport with its leading Cricket Superstar Activity. The campaign’s next destination will be Lahore. So, get ready for the next Surprise!

Karachi (Muhammad Yasir) Naya Nazimabad, a housing project of Javedan Corporation Limited and Power Cement Limited, both of which are Arif Habib Group companies, have signed on as the official helmet sponsors of Quetta Gladiators, a franchise of the Pakistan Super League (PSL) for PSL Season 5.

Speaking at the signing ceremony, Mr. Arif Habib, Chairman of Javedan Corporation Limited said, “The love of cricket links all Pakistanis together and the success of PSL is a win for all of us. Sports gives us hope for a united and better tomorrow.  Quetta Gladiators has been one of the most thrilling teams to watch in the last 4 seasons. We are delighted to partner with them and wish them all the best for PSL 2020.”

Mr. Nadeem Omar, owner of Quetta Gladiators, said, “PSL Champions Quetta Gladiators welcomes the Arif Habib Group to its team. We are starting a new chapter of partnership with Naya Nazimabad and Power Cement Limited today and are confident it will be fruitful one.”

The signing ceremony was followed by a friendly cricket match between Omar Associates and Naya Nazimabad.

TECNO, a leading mobile phone brand, with many of its successful campaigns has bagged many achievements in previous Year. Due to immense popularity and the profuse feedback of TECNO’s online activity ‘Barey game ka Bara Khiladi’, the brand is all set to bring another exciting offline activity for its users.

Taking into account Pakistani’s love for cricket and an upcoming PSL season TECNO has geared up itself once again for the next level of a campaign. The upcoming campaign will be a feast for offline customers. TECNO is going to hold a cricket challenge in some of the well-known universities of Lahore, Karachi, and Islamabad.

Regarding this upcoming campaign, General Manager TECNO mobile Pakistan, Creek Maa said, “We as a brand took the initiative of bringing new ideas and opportunities in the realm of smartphones. Pakistanis passion and enthusiasm for cricket are axiomatic.  Considering this, TECNO is once again ready to collaborate with some of the famous cricket stars and ready to flabbergast the audience.”

Tecno team will be visiting the selected Universities one day before the Main event, interested candidate will have to enroll themselves on TECNO T-spot to participate in the cricket challenge. Only the registered candidates will get a chance to meet cricket superstars and win exciting prices. However, the names of the cricketers involved are yet to be disclosed.

With the previous engaging campaign like TECNO Blue Chalk, the brand made the fastest ramp-up in the Pakistani smartphone market. Nevertheless no other campaign match the thrill which Cricket Superstar created. By the outmost response coming from the consumers, the brand is encouraged and all set to break popularity records with forthcoming Cricket Superstar campaign.

Jazz Golf Tournament 2020 Tees Off In Karachi

Karachi (Muhammad Yasir) The first leg of the annual Jazz Golf Tournament teed-off in Karachi at the DHA Golf Club. The one-day event saw participation of distinguished Jazz Business customers and the company’s top management. The event kicked off early morning and concluded mid-afternoon followed by a prize-giving ceremony.

To show its customers and employees that it truly values them, Jazz organizes the golf tournament every year with one event each in Karachi, Lahore and Islamabad. The tournament is a unique event, which gives a chance to both the employees and the customers to connect and build relationships by engaging in a fun, outdoor activity. It is also an example of how Jazz is always offering great opportunities to its cherished customers and colleagues to have memorable and out-of-the-box experiences.

“This tournament has become a tradition and something that most amateur golfers look forward to. We believe in hosting events that match our work culture and leave a lasting impression on all those that participate, especially our valued customers,” said Jazz’s Chief Corporate and Enterprise Officer Syed Ali Naseer.

The last two events of the tournament will take place this year in Islamabad and Lahore in February and March, respectively.

realme Pakistan announces Live PUBG mobile gaming tournament

Lahore (Muhammad Yasir) realme Pakistan, the fastest growing smartphone brand in Pakistan, has announced popular mobile game PUBG Mobile (Player Unknown’s Battlegrounds) Live tournament. PUBG Mobile has been creating waves worldwide, particularly making a huge surge in popularity among Pakistani online gaming community.

The tournament has already been kicked off from January 14, 2020, with entry open for participants to register through Pakistan Cyber Gaming official website. Live broadcasting of gaming competition will be done on realme Pakistan official youtube channel. Tournament organized for PUBG Mobile, will be focused on the best mobile gaming experience of realme smartphones. The tournament registrations have started across Pakistan which will continue till January 20, 2020. Of this, 160 teams will participate in the tournament, and the final will feature 8 teams fighting it out for the grand prize. The prize pool of the tournament will be realme smartphones, along with other giveaways featuring branded merchandise.  

Tournament Timeline

Since its entry into the Pakistani market 12 months ago, realme, has already launched 9 products across different price segments from premium flagships to trendy mid-rangers, all designed particularly for the youth. They are also gearing up for the launch of their latest additions in the classic realme series in the coming months. realme is proving it has planned an even steeper growth trajectory than its parent company through a targeted focus on the youth.

TCL joins hands with Peshawar Zalmi for PSL 2020

Lahore (Muhammad Yasir) TCL Pakistan’s No. 1 TV brand, announced that they have again signed up to become Peshawar Zalmi’s partners for the Pakistan Super League (PSL) season 2020.

TCL has been providing customers in Pakistan with advanced and innovative technology products aimed at creating an immersive user experience in the comfort of their homes and are now setting their sights on supporting sporting initiatives in Pakistan.

Peshawar Zalmi, one of the most successful franchises in the Pakistan Super League, is a pioneer in the efforts to develop the youth of the nation by providing them with opportunities to showcase their talents and flair and by collaborating with them TCL is also adding to their vision of empowering the spirit of sports and youth.

Speaking about the renewal of the contract, Sunny Yang, GM TCL Pakistan stated that, “We are very excited to continue our partnership with Peshawar Zalmi for this year again. As a brand focused on the promotion of sports all around the world, we are keen to join hands with one of the leading PSL franchises for the promotion of cricket in Pakistan.” 

Majid Niazi, Marketing Manager TCL added, “Our collaboration with Peshawar Zalmi has been a very positive experience for our brand and a fantastic opportunity to explore sports marketing, so we are now extending our relationship to a much larger scale this year. As PSL 2020 is happening in Pakistan we are very excited about all the opportunities this will provide to both our brands to connect with all Pakistanis. Also, we will look to take this partnership beyond just the PSL and into the promotion of other sports similar to how we supported the Gilgit Baltistan Girl’s Football League last year as well.”

Javed Afridi, Chairman Peshawar Zalmi in his statement said that “We are delighted to have TCL once again as our partner and we would look forward to taking this partnership to great new heights. Our aim has always been to provide our sponsors with the best mileage for their brand and create a prominent position for them on all fronts.”

TCL is one of the leading players in the Global Consumer Electronics industry with a global presence in over 150 countries. TCL has emerged as one of the Top 2 Leading LED TV Brands in Pakistan in 2019 with a particular focus on High-End 4K UHD and HD TVs, in which it already has a significant market share.’

Sportsfever360 completed 3 years of promoting Sports culture in Pakistan